Top Ads on The Target

The Target Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

The Target has been advertising and marketing on Facebook for many years. And The Target has placed 71 of ads on the Facebook platform in the last month. In the past few years,The Target has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for The Target on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Target. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Target.

BigSpy

1.The Target Top 3 Ads Basic Understanding

   top1  top2  top3
Name  The Target  The Target  The Target
Page Categories  Furniture Store  Website  Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  shopify  shopify

The Target Marketing Objectives Analysis: 

The Target has been operating in Furniture Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Target best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.The Target Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  تارجت للأثاث  Kids Girls Slouch Jumpsuits Six Finger All-in-One Mobile Game Controller 
Ad Copy Text  اشتري غرفة نوم 9 قطع بسعر₪4,999 الغرفة تشمل: تخت مع فرشة ح...  no setting  no setting
Link Description  معرض تارجت يقدم تشكيلة متجددة من الأثاث المنزلي: غرف نوم ماستر وأطفال، أطقم كنب رسمية ، معيشة، وكورنر، طاولات سفرة، تلفزيون، وسط.  Limited Supply ❤️ Over 20,000 Happy Toddlers ❤️  N/A
Website Link  www.facebook.com  www.targetforbest.com  www.targetforbest.com
CTA  LIKE_PAGE  SHOP_NOW  SHOP_NOW
Text Word Count 748  0  0
Like 745  0  0

The Target Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. The Target Top 1 ads got 745 likes. The Target uses a sentence with the finishing touch title: “تارجت للأثاث”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. The Target shared 748 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Target should continue to optimize the ad content.

3.The Target Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-04-04-2020-06-20  2020-06-19-2020-06-19  2020-06-18-2020-06-18
Landing Page Link  https://www.facebook.com/327254364600001  https://www.targetforbest.com/products/kids-girls-slouch-jumpsuits?variant=34687951929509&utm_source=facebook&utm_medium=CSL&utm_campaign=TA-HLK   https://www.targetforbest.com/products/six-finger-all-in-one-mobile-game-controller-with-cooling-fanios-android-compatible?utm_source=facebook&utm_medium=CSL&utm_campaign=TA-YXSB

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Target are successful.

The Target Creative Analysis: 

The Target placed a Image ad in 2020-04-04-2020-06-20, and got 745 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.The Target Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Palestine  N/A  N/A
Language  Arabic  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

The Target has the best conversion in Palestine, and can advertise more in Palestine in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.The Target Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-04-2020-06-20  2020-06-19-2020-06-19  2020-06-18-2020-06-18
During  78 days  1 days 1 days 
Like  745  0  0
Share  140  0  0
Comment  63  0  0

Advertising effectiveness is a direct manifestation of advertising. The Target ‘s Top 1 ad received 745 likes, 140 shares, 63 comments in just 78 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Target, helping The Target to grasp the ad data more clearly.