Top Ads on The Restaurant Market

The Restaurant Market Background Introduction:

Mercado de productos de los mejores restaurantes de tu ciudad

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

The Restaurant Market has been advertising and marketing on Facebook for many years. And The Restaurant Market has placed 38 of ads on the Facebook platform in the last month. In the past few years,The Restaurant Market has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for The Restaurant Market on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Restaurant Market. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Restaurant Market.

BigSpy

1.The Restaurant Market Top 3 Ads Basic Understanding

   top1  top2  top3
Name  The Restaurant Market  The Restaurant Market  The Restaurant Market
Page Categories  Tapas Bar & Restaurant  Farmers Market  Farmers Market
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  shopify  shopify

The Restaurant Market Marketing Objectives Analysis: 

The Restaurant Market has been operating in Tapas Bar & Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Restaurant Market best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.The Restaurant Market Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  New Brunch Menu  The Restaurant Market N/A 
Ad Copy Text  NEW Weekend Brunch at The Market Bar! Every Saturday & Sunday from 11am from 4th July. Brunch classi...   ¿Te gustaría cocinar como un chef, a buenos precios y sin dedicarle tiempo a tus recetas? Si es a...  no setting
Link Description  See our weekend brunch menu  Mercado de productos elaborados por los mejores restaurantes de tu ciudad  N/A
Website Link  marketbar.ie  medellin.therestaurantmarket.co  therestaurantmarket.co
CTA  SEE_MENU  LEARN_MORE  SHOP_NOW
Text Word Count 155  814  0
Like 39  38  0

The Restaurant Market Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. The Restaurant Market Top 1 ads got 39 likes. The Restaurant Market uses a sentence with the finishing touch title: “New Brunch Menu”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. The Restaurant Market shared 155 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SEE_MENU.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Restaurant Market should continue to optimize the ad content.

3.The Restaurant Market Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Carousel
Ad Time   2020-06-12-2020-06-16  2020-05-30-2020-06-03  2020-05-14-2020-05-31
Landing Page Link  https://marketbar.ie/our-menus/?utm_source=facebook&utm_medium=ad&utm_campaign=brunch&utm_content=static-image  https://medellin.therestaurantmarket.co/?utm_source=fbads&utm_medium=autop&utm_campaign=tofu&utm_content=Ad12+-+imagen1+-+CO1+-+TOFU+-+TRM+-+Mirata+-+Copy+5   https://therestaurantmarket.co/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Restaurant Market are successful.

The Restaurant Market Creative Analysis: 

The Restaurant Market placed a Image ad in 2020-06-12-2020-06-16, and got 39 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.The Restaurant Market Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Ireland  Colombia  Colombia
Language  Dutch  Spanish  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

The Restaurant Market has the best conversion in Ireland, and can advertise more in Ireland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.The Restaurant Market Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-12-2020-06-16  2020-05-30-2020-06-03  2020-05-14-2020-05-31
During  5 days  5 days 18 days 
Like  39  38  0
Share  1  14  0
Comment  12  1  0

Advertising effectiveness is a direct manifestation of advertising. The Restaurant Market ‘s Top 1 ad received 39 likes, 1 shares, 12 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Restaurant Market, helping The Restaurant Market to grasp the ad data more clearly.