Top Ads on The Liberty Project

The Liberty Project Background Introduction:

The Liberty Project shines light on aspects of liberty that touch people’s lives.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

The Liberty Project has been advertising and marketing on Facebook for many years. And The Liberty Project has placed 239 of ads on the Facebook platform in the last month. In the past few years,The Liberty Project has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for The Liberty Project on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Liberty Project. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Liberty Project.

BigSpy

1.The Liberty Project Top 3 Ads Basic Understanding

   top1  top2  top3
Name  The Liberty Project  The Liberty Project  The Liberty Project
Page Categories  News & Media Website  News & Media Website  News & Media Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

The Liberty Project Marketing Objectives Analysis: 

The Liberty Project has been operating in News & Media Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Liberty Project best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.The Liberty Project Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  I Tried Lexington Law: Here's What Happened  Is BURST Toothbrush Worth The Hype? What We Found Out The Supplement You’d Want In Your Life 
Ad Copy Text  Remove Unfair Negative Items from Your Credit Score  The Toothbrush Of The Future: Why Over 25,000 Dentists Recommend It  Why NAD+ is Vital For Maintaining Cellular Health
Link Description  Although our credit score is not always an accurate representation of who we are or our ability to pay our debts, a low credit score can affect where we live, what we drive, and what we can afford for many years come. Fortunately, the removal of negative items from your report is an effective method...  We're living in an age of endless photographs, dating apps, and living our lives online. So sometimes, it can feel like we only get one shot at presenting ourselves to the world. So, we get it. We all want to look our best. And the old saying is true: there is nothing more beautiful than a big, ...  Those who have been homebound recently have been forced to reconsider their health priorities, reevaluating everything from their diets to water intake and exercise routines. Even down to a cellular level - the very foundation of our health. According to a recent survey of 2,000 Americans, 8 in...
Website Link  i.geistm.com  i.geistm.com  i.geistm.com
CTA  NO_BUTTON  NO_BUTTON  NO_BUTTON
Text Word Count 51  67  49
Like 36  3  2

The Liberty Project Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. The Liberty Project Top 1 ads got 36 likes. The Liberty Project uses a sentence with the finishing touch title: “I Tried Lexington Law: Here's What Happened”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. The Liberty Project shared 51 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is NO_BUTTON.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Liberty Project should continue to optimize the ad content.

3.The Liberty Project Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-15-2020-06-18  2020-06-09-2020-06-15  2020-06-10-2020-06-11
Landing Page Link  https://www.libertyproject.com/lexingtonlaw-2646173891.html?&bcid=5c474d5192df2705c17fa41e&bhid=5ca3ec407ea1e9562371cff4&utm_content=5ca3ec407ea1e9562371cff4_5c474d5192df2705c17fa41e&utm_campaign=FB_A_Corey2020_Liberty_Conv_LeadLAL&utm_source=geistm&utm_term=%7B%7Bcampaign_id%7D%7D_%7B%7Bpublisher_name%7D%7D_%7B%7Bsection_name%7D%7D&campaignid=5ee791f26ff42c6e1be86e24&BT=CPM  https://www.libertyproject.com/burst-sonic-toothbrush-2641342507.html?&utm_content=5dd2d0df23f61c5378d5ce5e_5ed144a5dbeacb7389c3350d&bcid=5ed144a5dbeacb7389c3350d&bhid=5dd2d0df23f61c5378d5ce5e&utm_campaign=FB_A_EditorialAABST_LibertyBeauty_CBO_ChicInterests&utm_source=GeistM&campaignid=5ee009386d61680408bb1c6c&BT=CPM   https://www.libertyproject.com/truniagen-health-supplement-2646153664.html?&utm_content=5ebec9aa8baa67078f7b6fe3_5e8e1c480e43d27d2b9a88af&bcid=5e8e1c480e43d27d2b9a88af&bhid=5ebec9aa8baa67078f7b6fe3&utm_campaign=FB_A_Advertorial_Liberty_PS_CBO_RON&utm_source=GeistM&campaignid=5edaaee14651a52c79315e67&BT=DB&utm_medium=Facebook

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Liberty Project are successful.

The Liberty Project Creative Analysis: 

The Liberty Project placed a Image ad in 2020-06-15-2020-06-18, and got 36 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.The Liberty Project Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

The Liberty Project has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.The Liberty Project Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-18  2020-06-09-2020-06-15  2020-06-10-2020-06-11
During  4 days  7 days 2 days 
Like  36  3  2
Share  1  0  0
Comment  1  0  1

Advertising effectiveness is a direct manifestation of advertising. The Liberty Project ‘s Top 1 ad received 36 likes, 1 shares, 1 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Liberty Project, helping The Liberty Project to grasp the ad data more clearly.