Top Ads on The Koin Club

The Koin Club Background Introduction:

The Koin Club is a dedicated hub for keen commemorative collectors. We design, develop and market both one-off items and monthly collections for a spectrum of UK fanbases.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

The Koin Club has been advertising and marketing on Facebook for many years. And The Koin Club has placed 36 of ads on the Facebook platform in the last month. In the past few years,The Koin Club has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for The Koin Club on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Koin Club. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Koin Club.

BigSpy

1.The Koin Club Top 3 Ads Basic Understanding

   top1  top2  top3
Name  The Koin Club  The Koin Club  The Koin Club
Page Categories  Collectibles Store  Collectibles Store  Collectibles Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

The Koin Club Marketing Objectives Analysis: 

The Koin Club has been operating in Collectibles Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Koin Club best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.The Koin Club Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  *** SAVE £12.50 ***  *** ONLY 50p *** HALF PRICE Winnie the Pooh Official release. 
Ad Copy Text  BRAND NEW RELEASE! Show your support for our NHS Heroes with our NHS Workers Coin and SAVE £12.50! ...  Secure King of the Pride Lands SIMBA only £0.50p (+p&p) ????  Secure the bestest friends of Hundred Acre Wood pure 5g Silver Note Collection for HALF PRICE £19.9...
Link Description  Each coin is housed inside a presentation card and you can SAVE £12.50 when you order today.  For a limited time only you can claim the Simba commemorative for just £0.50 (+p&p)  Start your collection today with the Winnie the Pooh Pure Silver Note for ONLY £19.99 - That's a HALF PRICE SAVING we'll also send you the exclusive Winnie the Pooh Presentation Album absolutely FREE.
Website Link  www.promotion130.thekoinclub.com  www.promotion28.thekoinclub.com  www.promotion33.thekoinclub.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 119  61  109
Like 482  1418  28

The Koin Club Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. The Koin Club Top 1 ads got 482 likes. The Koin Club uses a sentence with the finishing touch title: “*** SAVE £12.50 ***”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. The Koin Club shared 119 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Koin Club should continue to optimize the ad content.

3.The Koin Club Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-29-2020-05-20  2020-03-13-2020-05-20  2020-03-13-2020-05-17
Landing Page Link  https://www.promotion130.thekoinclub.com/nhs-key-worker-coin  https://www.promotion28.thekoinclub.com/simba-silver-plated-commemorative-   https://www.promotion33.thekoinclub.com/winnie-the-pooh-note-collection

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Koin Club are successful.

The Koin Club Creative Analysis: 

The Koin Club placed a Image ad in 2020-04-29-2020-05-20, and got 482 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.The Koin Club Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Kingdom  United Kingdom  United Kingdom
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

The Koin Club has the best conversion in United Kingdom, and can advertise more in United Kingdom in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.The Koin Club Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-29-2020-05-20  2020-03-13-2020-05-20  2020-03-13-2020-05-17
During  22 days  69 days 66 days 
Like  482  1418  28
Share  126  899  6
Comment  140  1994  3

Advertising effectiveness is a direct manifestation of advertising. The Koin Club ‘s Top 1 ad received 482 likes, 126 shares, 140 comments in just 22 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Koin Club, helping The Koin Club to grasp the ad data more clearly.