Top Ads on The Institute for Luxury Home Marketing

The Institute for Luxury Home Marketing Background Introduction:

The Institute for Luxury Home Marketing is the premier independent authority in training and designation for real estate agents, regardless of firm or brand affiliation, working in the upper-tier residential market.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

The Institute for Luxury Home Marketing has been advertising and marketing on Facebook for many years. And The Institute for Luxury Home Marketing has placed 14 of ads on the Facebook platform in the last month. In the past few years,The Institute for Luxury Home Marketing has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for The Institute for Luxury Home Marketing on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Institute for Luxury Home Marketing. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Institute for Luxury Home Marketing.

BigSpy

1.The Institute for Luxury Home Marketing Top 3 Ads Basic Understanding

   top1  top2  top3
Name  The Institute for Luxury Home Marketing  The Institute for Luxury Home Marketing  The Institute for Luxury Home Marketing
Page Categories  Market Research Consultant  Market Research Consultant  Market Research Consultant
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

The Institute for Luxury Home Marketing Marketing Objectives Analysis: 

The Institute for Luxury Home Marketing has been operating in Market Research Consultant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Institute for Luxury Home Marketing best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.The Institute for Luxury Home Marketing Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  FREE GUIDE: How to Elevate Your Real Estate Career  [TRAINING] “Luxury Live 2-Day Program” [TRAINING] “Luxury Live 2-Day Program” 
Ad Copy Text  Selling luxury homes is no easy task….unless you understand the demands and needs of high-net indi...  You’re invited to join our network of luxury leaders across North America. Luxury Live is the netw...  You’re invited to join our network of luxury leaders across North America. Luxury Live is the netw...
Link Description  Our free guide reveals how you can boost your income without adding more hours to your workload.  Luxury Live is the only luxury home marketing training recognized by nearly every major real estate brand in North America. Developed by The Institute for Luxury Home Marketing and taught by practicing luxury real estate professionals, Luxury Live will help you:  Luxury Live is the only luxury home marketing training recognized by nearly every major real estate brand in North America. Developed by The Institute for Luxury Home Marketing and taught by practicing luxury real estate professionals, Luxury Live will help you:
Website Link  resources.luxuryhomemarketing.com  luxuryhomemarketing.com  luxuryhomemarketing.com
CTA  LEARN_MORE  SIGN_UP  SIGN_UP
Text Word Count 108  431  432
Like 207  2  6

The Institute for Luxury Home Marketing Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. The Institute for Luxury Home Marketing Top 1 ads got 207 likes. The Institute for Luxury Home Marketing uses a sentence with the finishing touch title: “FREE GUIDE: How to Elevate Your Real Estate Career”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. The Institute for Luxury Home Marketing shared 108 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Institute for Luxury Home Marketing should continue to optimize the ad content.

3.The Institute for Luxury Home Marketing Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-04-2020-06-06  2019-06-26-2019-07-05  2019-06-26-2019-07-05
Landing Page Link  https://resources.luxuryhomemarketing.com/elevate-career?utm_source=facebook&utm_medium=display&utm_campaign=national&fbclid=IwAR2WrQoyBBDqRuG-tUs7P66yNnzUu5z0Jzpi1c7XcELg2m_IcIuCNd9R2ZE  https://luxuryhomemarketing-2278427.hs-sites.com/portland2019   https://luxuryhomemarketing-2278427.hs-sites.com/downersgrove2019_

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Institute for Luxury Home Marketing are successful.

The Institute for Luxury Home Marketing Creative Analysis: 

The Institute for Luxury Home Marketing placed a Image ad in 2020-04-04-2020-06-06, and got 207 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.The Institute for Luxury Home Marketing Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

The Institute for Luxury Home Marketing has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.The Institute for Luxury Home Marketing Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-04-2020-06-06  2019-06-26-2019-07-05  2019-06-26-2019-07-05
During  64 days  10 days 10 days 
Like  207  2  6
Share  22  0  0
Comment  7  0  0

Advertising effectiveness is a direct manifestation of advertising. The Institute for Luxury Home Marketing ‘s Top 1 ad received 207 likes, 22 shares, 7 comments in just 64 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Institute for Luxury Home Marketing, helping The Institute for Luxury Home Marketing to grasp the ad data more clearly.