Top Ads on The Harbour Chandler

The Harbour Chandler Background Introduction:

The Harbour Chandler is a locally owned and operated business and has had it's doors open to the public since 1985. What has made us so successful over the years is our well stocked shelves, our fair prices and friendly and knowledgeable staff.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

The Harbour Chandler has been advertising and marketing on Facebook for many years. And The Harbour Chandler has placed 65 of ads on the Facebook platform in the last month. In the past few years,The Harbour Chandler has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for The Harbour Chandler on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Harbour Chandler. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Harbour Chandler.

BigSpy

1.The Harbour Chandler Top 3 Ads Basic Understanding

   top1  top2  top3
Name  The Harbour Chandler  The Harbour Chandler  The Harbour Chandler
Page Categories  Outdoor Equipment Store  Outdoor Equipment Store  Outdoor Equipment Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

The Harbour Chandler Marketing Objectives Analysis: 

The Harbour Chandler has been operating in Outdoor Equipment Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Harbour Chandler best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.The Harbour Chandler Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  N/A N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  www.harbourchandler.ca  www.harbourchandler.ca  www.harbourchandler.ca
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

The Harbour Chandler Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. The Harbour Chandler Top 1 ads got 0 likes. The Harbour Chandler uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. The Harbour Chandler shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Harbour Chandler should continue to optimize the ad content.

3.The Harbour Chandler Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-05-20-2020-06-11  2020-05-21-2020-06-11  2020-05-21-2020-06-11
Landing Page Link  https://www.harbourchandler.ca/  https://www.harbourchandler.ca/   https://www.harbourchandler.ca/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Harbour Chandler are successful.

The Harbour Chandler Creative Analysis: 

The Harbour Chandler placed a Carousel ad in 2020-05-20-2020-06-11, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.The Harbour Chandler Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  Canada  Canada
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

The Harbour Chandler has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.The Harbour Chandler Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-20-2020-06-11  2020-05-21-2020-06-11  2020-05-21-2020-06-11
During  23 days  22 days 22 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. The Harbour Chandler ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 23 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Harbour Chandler, helping The Harbour Chandler to grasp the ad data more clearly.