Top Ads on The Global Work & Travel Co.

The Global Work & Travel Co. Background Introduction:

Travel Made Easy - See the world in a meaningful way. Get started @ www.globalworkandtravel.com or join the Instagram party through #globalworkandtravel

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

The Global Work & Travel Co. has been advertising and marketing on Facebook for many years. And The Global Work & Travel Co. has placed 48 of ads on the Facebook platform in the last month. In the past few years,The Global Work & Travel Co. has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for The Global Work & Travel Co. on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Global Work & Travel Co.. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Global Work & Travel Co..

BigSpy

1.The Global Work & Travel Co. Top 3 Ads Basic Understanding

   top1  top2  top3
Name  The Global Work & Travel Co.  The Global Work & Travel Co.  The Global Work & Travel Co.
Page Categories  Travel Company  Travel Company  Travel Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

The Global Work & Travel Co. Marketing Objectives Analysis: 

The Global Work & Travel Co. has been operating in Travel Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Global Work & Travel Co. best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.The Global Work & Travel Co. Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  THIS COULD ACTUALLY BE YOU!  Global Work & Travel Global Work & Travel 
Ad Copy Text  Is being stuck in the house making anyone else want to go exploring? Work & Travel in the UK and use...  Does anyone else feel like they’ll need a huge change after all of this? Life’s too short to not...  When the lockdown ends, you’re going to want to get out and do something real! Life is short, spen...
Link Description  Live your best life  N/A  N/A
Website Link  try.globalworkandtravel.com  try.globalworkandtravel.com  try.globalworkandtravel.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 248  548  406
Like 58  86  824

The Global Work & Travel Co. Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. The Global Work & Travel Co. Top 1 ads got 58 likes. The Global Work & Travel Co. uses a sentence with the finishing touch title: “THIS COULD ACTUALLY BE YOU!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. The Global Work & Travel Co. shared 248 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Global Work & Travel Co. should continue to optimize the ad content.

3.The Global Work & Travel Co. Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Carousel
Ad Time   2020-03-24-2020-06-18  2020-05-30-2020-06-17  2020-03-23-2020-06-16
Landing Page Link  https://try.globalworkandtravel.com/working-holiday/overseas/united-kingdom/?utm_source=facebook&utm_medium=cpc&utm_campaign=Working%20Holiday%20-%20UK%20(AU)%20-%20TOF%20-%20Lead&utm_content=JH%20Video%20WH%20UK%20%E2%80%93%20NEW&hsa_acc=10153661628947788&hsa_cam=6045864729285&hsa_grp=6160005158685&hsa_ad=6170292029485&hsa_src=fb&hsa_net=facebook&hsa_ver=3  https://try.globalworkandtravel.com/teach/overseas/?utm_source=facebook&utm_medium=cpc&utm_campaign=Teach%20-%20(AU)%20-%20TOF%20-%20Lead&utm_content=Teach%20Overseas%20(AUS,%2017%20-%2050%2B)%20%E2%80%93%20NEW&hsa_acc=10153661628947788&hsa_cam=6137366670485&hsa_grp=6137366670885&hsa_ad=6170303280285&hsa_src=fb&hsa_net=facebook&hsa_ver=3&fbclid=IwAR2Xsak-wKIdqJz9xC2JWwDooXZmR-qIbP0Ko6y-wnpSxnhsxTFvmFltgiA   https://try.globalworkandtravel.com/working-overseas/?utm_source=Facebook&utm_medium=cpc&utm_campaign=fb-wh-aus-gen

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Global Work & Travel Co. are successful.

The Global Work & Travel Co. Creative Analysis: 

The Global Work & Travel Co. placed a Video ad in 2020-03-24-2020-06-18, and got 58 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.The Global Work & Travel Co. Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  N/A  United Kingdom,Australia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

The Global Work & Travel Co. has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.The Global Work & Travel Co. Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-24-2020-06-18  2020-05-30-2020-06-17  2020-03-23-2020-06-16
During  87 days  19 days 86 days 
Like  58  86  824
Share  9  9  60
Comment  16  18  120

Advertising effectiveness is a direct manifestation of advertising. The Global Work & Travel Co. ‘s Top 1 ad received 58 likes, 9 shares, 16 comments in just 87 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Global Work & Travel Co., helping The Global Work & Travel Co. to grasp the ad data more clearly.