Top Ads on The British Journal of Photography
The British Journal of Photography Background Introduction:
British Journal of Photography is the world's longest running photography magazine, established in 1854. http://www.bjp-online.com
The British Journal of Photography has been advertising and marketing on Facebook for many years. And The British Journal of Photography has placed 109 of ads on the Facebook platform in the last month. In the past few years,The British Journal of Photography has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for The British Journal of Photography on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The British Journal of Photography. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The British Journal of Photography.
1.The British Journal of Photography Top 3 Ads Basic Understanding
|Name||The British Journal of Photography||The British Journal of Photography||The British Journal of Photography|
The British Journal of Photography Marketing Objectives Analysis:
The British Journal of Photography has been operating in Publisher for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The British Journal of Photography best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.The British Journal of Photography Top 3 Ads Content Display
|Ad Headline||Tired of paying to enter awards?||The British Journal of Photography||The British Journal of Photography|
|Ad Copy Text||Achieve worldwide exposure for your work — with zero submission fees. Enter BJP’s entire roster ...||1854 Presents hosts virtual artist talks, Q&As and more with photography’s leading figures — all...||Acclaimed British artist Jason Koxvold unpacks representations of economic and military power in his...|
|Link Description||A limited-time offer||N/A||N/A|
|Text Word Count||169||215||225|
The British Journal of Photography Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. The British Journal of Photography Top 1 ads got 3 likes. The British Journal of Photography uses a sentence with the finishing touch title: “Tired of paying to enter awards?”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. The British Journal of Photography shared 169 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The British Journal of Photography should continue to optimize the ad content.
3.The British Journal of Photography Top 3 Ads Creative Selection
|Landing Page Link||https://access.bjpsubs.com/?utm_source=CQM622&utm_medium=landing_page&utm_campaign=cqm622~ameena_rojee~access_covid~19_jun_2020~facebook_paid~landing_page~~cqm622&utm_content=cqm622&hsa_acc=2017083125172045&hsa_cam=23845132660480752&hsa_grp=23845133011570752&hsa_ad=23845133011600752&hsa_src=fb&hsa_net=facebook&hsa_ver=3||https://access.bjpsubs.com/1854-presents-jason-koxvold-non-members/?utm_source=JNZ588&utm_medium=content_promo&utm_campaign=jnz588~ameena_rojee~1854_presents~16_jun_2020~facebook_paid~content_promo~~&hsa_acc=2017083125172045&hsa_cam=23845113420920752&hsa_grp=23845113420950752&hsa_ad=23845113624870752&hsa_src=fb&hsa_net=facebook&hsa_ver=3||https://access.bjpsubs.com/1854-presents-jason-koxvold-non-members/?utm_source=facebook_paid&utm_medium=content_promo&utm_campaign=jnz588~ameena_rojee~1854_presents~16_jun_2020~facebook_paid~content_promo~~|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The British Journal of Photography are successful.
The British Journal of Photography Creative Analysis:
The British Journal of Photography placed a Video ad in 2020-06-19-2020-06-20, and got 3 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.The British Journal of Photography Top 3 Ads Audience Analysis:
The British Journal of Photography has the best conversion in Tunisia, and can advertise more in Tunisia in the future.
5.The British Journal of Photography Top 3 Ads Performance Display
|During||2 days||3 days||2 days|
Advertising effectiveness is a direct manifestation of advertising. The British Journal of Photography ‘s Top 1 ad received 3 likes, 0 shares, 0 comments in just 2 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The British Journal of Photography, helping The British Journal of Photography to grasp the ad data more clearly.