Top Ads on The Arcana Game
The Arcana Game Background Introduction:
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
The Arcana Game has been advertising and marketing on Facebook for many years. And The Arcana Game has placed 173 of ads on the Facebook platform in the last month. In the past few years,The Arcana Game has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for The Arcana Game on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for The Arcana Game. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from The Arcana Game.
1.The Arcana Game Top 3 Ads Basic Understanding
|Name||The Arcana Game||The Arcana Game||The Arcana Game|
The Arcana Game Marketing Objectives Analysis:
The Arcana Game has been operating in Games/Toys for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. The Arcana Game best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.The Arcana Game Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||The Arcana: A Mystic Romance - Interactive Story||The Arcana: A Mystic Romance - Interactive Story||Romance your favorite characters|
|Ad Copy Text||Each answer will lead you to a unique outcome. Follow your heart and make the choice.||Meet the characters in the game! Are you interested in their stories?||Each answer will lead you to a unique outcome. Follow your heart and make the choice.|
|Text Word Count||85||69||85|
The Arcana Game Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. The Arcana Game Top 1 ads got 7 likes. The Arcana Game uses a sentence with the finishing touch title: “The Arcana: A Mystic Romance - Interactive Story”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. The Arcana Game shared 85 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. The Arcana Game should continue to optimize the ad content.
3.The Arcana Game Top 3 Ads Creative Selection
|Landing Page Link||https://play.google.com/store/apps/details?id=com.nixhydragames.thearcana&fbclid=IwAR2zRm7W5uKIWQEAuh2AQRzOFP5FiK6Cpt_6m_DvHBMZsK7c6PYBWPTq-Xo||http://play.google.com/store/apps/details?id=com.nixhydragames.thearcana||https://itunes.apple.com/app/id1165696961|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by The Arcana Game are successful.
The Arcana Game Creative Analysis:
The Arcana Game placed a Image ad in 2020-02-09-2020-06-15, and got 7 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.The Arcana Game Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
The Arcana Game has the best conversion in N/A, and can advertise more in N/A in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.The Arcana Game Top 3 Ads Performance Display
|During||128 days||239 days||85 days|
Advertising effectiveness is a direct manifestation of advertising. The Arcana Game ‘s Top 1 ad received 7 likes, 1 shares, 3 comments in just 128 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for The Arcana Game, helping The Arcana Game to grasp the ad data more clearly.