Top Ads on Texas A&M Athletics

Texas A&M Athletics Background Introduction:

The official Facebook page for Texas A&M Athletics.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Texas A&M Athletics has been advertising and marketing on Facebook for many years. And Texas A&M Athletics has placed 11 of ads on the Facebook platform in the last month. In the past few years,Texas A&M Athletics has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Texas A&M Athletics on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Texas A&M Athletics. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Texas A&M Athletics.

BigSpy

1.Texas A&M Athletics Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Texas A&M Athletics  Texas A&M Athletics  Texas A&M Athletics
Page Categories  School Sports Team  School Sports Team  School Sports Team
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  N/A

Texas A&M Athletics Marketing Objectives Analysis: 

Texas A&M Athletics has been operating in School Sports Team for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Texas A&M Athletics best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Texas A&M Athletics Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Click Here To Enter To Win!  Texas A&M Basketball VIP Experience Nominate a Survivor Today 
Ad Copy Text   GIVEAWAY TIME! Thanks to American Campus Communities you can enter now for a chance to win a $2,000...  Texas A&M Fans! Aggieland’s new bar & grill, Southerns, is giving you a chance to attend the Hanna...  Texas A&M is partnering up with CHI St. Joseph Health on a unified goal -- to BTHO Cancer. During th...
Link Description    Register today!  
Website Link  bit.ly  12thman.com  12thman.com
CTA  LEARN_MORE  SIGN_UP  LEARN_MORE
Text Word Count 243  341  452
Like 300  36  24

Texas A&M Athletics Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Texas A&M Athletics Top 1 ads got 300 likes. Texas A&M Athletics uses a sentence with the finishing touch title: “Click Here To Enter To Win!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Texas A&M Athletics shared 243 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Texas A&M Athletics should continue to optimize the ad content.

3.Texas A&M Athletics Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-01-14-2020-01-28  2020-01-16-2020-01-17  2019-12-12-2019-12-29
Landing Page Link  https://app.wyng.com/5e1cc68bc183800093d54f05?fbclid=IwAR07IW5uFkQeJ4EJUjjrFub_mKQA_rJ4kvOgS_eCEr0PphQGuWF71eE3k3U  https://12thman.com/sb_output.aspx?form=60&fbclid=IwAR1cMmgLGlIQozL53Qg3J1AtCq7aG5V4NYHI9dlagBqnTSL30klV-Qm8h9g   https://12thman.com/sb_output.aspx?form=47

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Texas A&M Athletics are successful.

Texas A&M Athletics Creative Analysis: 

Texas A&M Athletics placed a Image ad in 2020-01-14-2020-01-28, and got 300 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Texas A&M Athletics Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  N/A  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Texas A&M Athletics has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Texas A&M Athletics Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-01-14-2020-01-28  2020-01-16-2020-01-17  2019-12-12-2019-12-29
During  15 days  2 days 18 days 
Like  300  36  24
Share  17  3  2
Comment  19  3  2

Advertising effectiveness is a direct manifestation of advertising. Texas A&M Athletics ‘s Top 1 ad received 300 likes, 17 shares, 19 comments in just 15 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Texas A&M Athletics, helping Texas A&M Athletics to grasp the ad data more clearly.