Top Ads on Tesonet

Tesonet Background Introduction:

Our goal is to deliver cutting edge technology to online security tools.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Tesonet has been advertising and marketing on Facebook for many years. And Tesonet has placed 49 of ads on the Facebook platform in the last month. In the past few years,Tesonet has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Tesonet on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tesonet. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tesonet.

BigSpy

1.Tesonet Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Tesonet  Tesonet  Tesonet
Page Categories  Internet Company  Internet Company  Internet Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  N/A

Tesonet Marketing Objectives Analysis: 

Tesonet has been operating in Internet Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tesonet best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Tesonet Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Kazimieras Gricius: Why QA Is a Good Career Choice | We are Tesonet  Join our newsletters Join our newsletters 
Ad Copy Text  #TesoBlog If breaking things for a living does sound like a great fit for you, you might wanna cons...  Take the first step to become a part of the Teso family.  Take the first step to become a part of the Teso family!
Link Description  Read our tips on how to build a successful career in QA  Take the first step to become a part of the Teso family.  Take the first step to become a part of the Teso family!
Website Link  tesonet.com  mailchi.mp  mailchi.mp
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 575  56  56
Like 49  7  7

Tesonet Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Tesonet Top 1 ads got 49 likes. Tesonet uses a sentence with the finishing touch title: “Kazimieras Gricius: Why QA Is a Good Career Choice | We are Tesonet”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Tesonet shared 575 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tesonet should continue to optimize the ad content.

3.Tesonet Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-06-15-2020-06-20  2020-05-28-2020-06-13  2020-05-28-2020-06-13
Landing Page Link  https://tesonet.com/tips/why-qa-is-a-good-career-choice/  https://mailchi.mp/tesonet/teso-newsletters-subscription   https://mailchi.mp/tesonet/teso-newsletters-subscription?fbclid=IwAR2RZkW4qayyOXKbEf18pTN6MXA1HQ1wUqzx4aOjXkRazJirCOkudR96Wks

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tesonet are successful.

Tesonet Creative Analysis: 

Tesonet placed a Image ad in 2020-06-15-2020-06-20, and got 49 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Tesonet Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Lithuania  Lithuania  Lithuania
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Tesonet has the best conversion in Lithuania, and can advertise more in Lithuania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Tesonet Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-20  2020-05-28-2020-06-13  2020-05-28-2020-06-13
During  6 days  17 days 17 days 
Like  49  7  7
Share  1  0  0
Comment  1  0  0

Advertising effectiveness is a direct manifestation of advertising. Tesonet ‘s Top 1 ad received 49 likes, 1 shares, 1 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tesonet, helping Tesonet to grasp the ad data more clearly.