Top Ads on Terra Origin

Terra Origin Background Introduction:

Inspired by the ancient practice of Ayurveda, TERRA ORIGIN is a thoughtful, scientifically supported line of nutraceutical supplements and powders.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Terra Origin has been advertising and marketing on Facebook for many years. And Terra Origin has placed 44 of ads on the Facebook platform in the last month. In the past few years,Terra Origin has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Terra Origin on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Terra Origin. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Terra Origin.

BigSpy

1.Terra Origin Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Terra Origin  Terra Origin  Terra Origin
Page Categories  Vitamins/Supplements  Vitamins/Supplements  Vitamins/Supplements
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Terra Origin Marketing Objectives Analysis: 

Terra Origin has been operating in Vitamins/Supplements for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Terra Origin best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Terra Origin Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  10% Off + Free Shipping Collagen Probiotics | Terra Origin 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  New science shows mental and physical wellness begins in the gut  Powerhouse combination of nutrition
Website Link  terraorigin.com  terraorigin.com  terraorigin.com
CTA  LEARN_MORE  GET_OFFER  GET_OFFER
Text Word Count 0  0  0
Like 0  0  0

Terra Origin Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Terra Origin Top 1 ads got 0 likes. Terra Origin uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Terra Origin shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Terra Origin should continue to optimize the ad content.

3.Terra Origin Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-04-07-2020-06-07  2020-01-02-2020-06-07  2020-01-02-2020-06-07
Landing Page Link  https://terraorigin.com/pages/skin-boost?utm_source=facebook.com&utm_medium=paidsocial&utm_campaign=skin&utm_content=lal03  https://terraorigin.com/pages/healthy-gut?utm_source=facebook.com&utm_medium=paidsocial&utm_campaign=healthygut&utm_content=mofu   https://terraorigin.com/pages/collagen-probiotics?utm_source=facebook.com&utm_medium=paidsocial&utm_campaign=a2c

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Terra Origin are successful.

Terra Origin Creative Analysis: 

Terra Origin placed a Carousel ad in 2020-04-07-2020-06-07, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Terra Origin Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  French  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Terra Origin has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Terra Origin Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-07-2020-06-07  2020-01-02-2020-06-07  2020-01-02-2020-06-07
During  62 days  158 days 158 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Terra Origin ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 62 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Terra Origin, helping Terra Origin to grasp the ad data more clearly.