Top Ads on Tennessee Lookout

Tennessee Lookout Background Introduction:

Now more than ever, tough and fair journalism is important. The Tennessee Lookout is your watchdog, telling the stories of politics and policy that affect the people of the Volunteer State.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Tennessee Lookout has been advertising and marketing on Facebook for many years. And Tennessee Lookout has placed 36 of ads on the Facebook platform in the last month. In the past few years,Tennessee Lookout has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Tennessee Lookout on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tennessee Lookout. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tennessee Lookout.

BigSpy

1.Tennessee Lookout Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Tennessee Lookout  Tennessee Lookout  Tennessee Lookout
Page Categories  Media/News Company  Media/News Company  Media/News Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Tennessee Lookout Marketing Objectives Analysis: 

Tennessee Lookout has been operating in Media/News Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tennessee Lookout best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Tennessee Lookout Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photo Gallery: Capitol Hill Autonomous Zone – Tennessee Lookout  Fauci: UT students shouldn’t expect COVID-19 vaccine before fall term – Tennessee Lookout North Nashville schools would be consolidated under new proposal – Tennessee Lookout 
Ad Copy Text  no setting  no setting  no setting
Link Description  Weeks of Black Lives Matter Demonstrations entered a new phase with the creation of an autonomous zone on a plaza outside the Tennessee State Capitol.  Dr. Anthony Fauci today told Tennessee Sen. Lamar Alexander University of Tennessee students should not expect a vaccine to be ready before fall.  The Nashville school board will consider a plan at its Tuesday meeting to close several schools in the Pearl-Cohn and Whites Creek cluster as part of a multi-year consolidation proposal by new Director Adrienne Battle.
Website Link  tennesseelookout.com  tennesseelookout.com  tennesseelookout.com
CTA      
Text Word Count 0  0  0
Like 0  0  0

Tennessee Lookout Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Tennessee Lookout Top 1 ads got 0 likes. Tennessee Lookout uses a sentence with the finishing touch title: “Photo Gallery: Capitol Hill Autonomous Zone – Tennessee Lookout”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Tennessee Lookout shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tennessee Lookout should continue to optimize the ad content.

3.Tennessee Lookout Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-16-2020-06-17  2020-05-13-2020-06-17  2020-05-13-2020-06-17
Landing Page Link  https://tennesseelookout.com/2020/06/15/photo-gallery-capitol-hill-autonomous-zone/  https://tennesseelookout.com/2020/05/12/fauci-ut-students-shouldnt-expect-covid-19-vaccine-before-fall-term/   https://tennesseelookout.com/2020/05/11/north-nashville-schools-would-be-consolidated-under-new-proposal/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tennessee Lookout are successful.

Tennessee Lookout Creative Analysis: 

Tennessee Lookout placed a Image ad in 2020-06-16-2020-06-17, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Tennessee Lookout Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Tennessee Lookout has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Tennessee Lookout Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-17  2020-05-13-2020-06-17  2020-05-13-2020-06-17
During  2 days  36 days 36 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Tennessee Lookout ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tennessee Lookout, helping Tennessee Lookout to grasp the ad data more clearly.