Top Ads on Telepizza Portugal

Telepizza Portugal Background Introduction:

Para todos os que pensam que qualquer momento é adequado para desfrutar das coisas realmente boas... Dá já início ao teu momento em www.telepizza.pt

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Telepizza Portugal has been advertising and marketing on Facebook for many years. And Telepizza Portugal has placed 103 of ads on the Facebook platform in the last month. In the past few years,Telepizza Portugal has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Telepizza Portugal on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Telepizza Portugal. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Telepizza Portugal.

BigSpy

1.Telepizza Portugal Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Telepizza Portugal  Telepizza Portugal  Telepizza Portugal
Page Categories  Pizza Place  Pizza Place  Pizza Place
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Telepizza Portugal Marketing Objectives Analysis: 

Telepizza Portugal has been operating in Pizza Place for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Telepizza Portugal best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Telepizza Portugal Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Pede 2 pizzas e paga uma!  Segundas a dobrar Exclusivo online! 
Ad Copy Text  A desesperar e ainda só é segunda-feira? Pede 2 pizzas médias ou familiares com 4 ou mais ingred...  A desesperar e ainda só é segunda-feira? Pede 2 pizzas médias ou familiares com 4 ou mais ingred...  Faz a tua encomenda online e aproveita os 35% de desconto em pizzas.
Link Description  Encomenda online 2 pizzas e paga só 1. Entrega grátis!  Pede 2 pizzas e paga só uma. Entregas grátis!  Válido todos os dias. Entregas grátis!
Website Link  ad.doubleclick.net  ad.doubleclick.net  ad.doubleclick.net
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 122  122  68
Like 33  3  6

Telepizza Portugal Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Telepizza Portugal Top 1 ads got 33 likes. Telepizza Portugal uses a sentence with the finishing touch title: “Pede 2 pizzas e paga uma!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Telepizza Portugal shared 122 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Telepizza Portugal should continue to optimize the ad content.

3.Telepizza Portugal Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-13-2020-06-15  2020-05-13-2020-06-01  2020-05-13-2020-05-31
Landing Page Link  https://www.telepizza.pt/produtos/promocoes?utm_source=Facebook&utm_medium=social-media&utm_campaign=Ecommerce2020&utm_content=promotedpost-2x1-retargetingopt&dclid=CI6y5rLZz-kCFQ-g7Aodb4ML0g  https://www.telepizza.pt/produtos/promocoes?utm_source=Facebook&utm_medium=social-media&utm_campaign=Ecommerce2020&utm_content=promotedpost-2x1-prospectinglkl&dclid=CJL42sbFs-kCFXQPfQodjfoFiA   https://www.telepizza.pt/produtos/promocoes?utm_source=Facebook&utm_medium=social-media&utm_campaign=Ecommerce2020&utm_content=promotedpost-3por735-retargetingopt&dclid=COHflMPFs-kCFReg7Aod5RsMQw

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Telepizza Portugal are successful.

Telepizza Portugal Creative Analysis: 

Telepizza Portugal placed a Image ad in 2020-05-13-2020-06-15, and got 33 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Telepizza Portugal Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Portugal  Portugal  N/A
Language  Spanish  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Telepizza Portugal has the best conversion in Portugal, and can advertise more in Portugal in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Telepizza Portugal Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-13-2020-06-15  2020-05-13-2020-06-01  2020-05-13-2020-05-31
During  34 days  20 days 19 days 
Like  33  3  6
Share  3  0  6
Comment  2  0  0

Advertising effectiveness is a direct manifestation of advertising. Telepizza Portugal ‘s Top 1 ad received 33 likes, 3 shares, 2 comments in just 34 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Telepizza Portugal, helping Telepizza Portugal to grasp the ad data more clearly.