Top Ads on Tek Academy
Tek Academy Background Introduction:
tek inside propose un panel de formations de qualité, immersives dans le marketing digital conçues pour les dirigeants, les opérationnels, les fraîchement diplômés et les auto-entrepreneurs.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Tek Academy has been advertising and marketing on Facebook for many years. And Tek Academy has placed 24 of ads on the Facebook platform in the last month. In the past few years,Tek Academy has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Tek Academy on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tek Academy. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tek Academy.
1.Tek Academy Top 3 Ads Basic Understanding
| top1 | top2 | top3 | |
| Name | Tek Academy | Tek Academy | Tek Academy |
| Page Categories | Education | Education | Education |
| Marketing Objectives | Other | Other | Other |
| ECommerce Softwares | wordpress | wordpress | wordpress |
Tek Academy Marketing Objectives Analysis:
Tek Academy has been operating in Education for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tek Academy best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Tek Academy Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
| top1 | top2 | top3 | |
| Ad Headline | Formation pratique en stratégies digitales | Formation pratique en production de contenus digitaux | Formation digitale en ligne |
| Ad Copy Text | "Mettre en place une stratégie de marketing digital" Tek Academy propose son offre de formation en ... | "Création de contenus digitaux " tout comprendre avec Tek Academy ! Dans le digital, le contenu e... | Une nouvelle offre de formation immersive live, interactive et certifiante lancée dans le métier d... |
| Link Description | Cette formation en stratégies de marketing digital vise à renforcer vos connaissances et à vous fournir le nécessaire pour élaborer une stratégie digitale | Une formation dans le métier du digital content manager, vous permettant d’appréhender les bases indispensables pour engager votre audience | Bonus : -25% sur le prix habituel de la formation. |
| Website Link | tekacademy.ma | tekacademy.ma | bit.ly |
| CTA | SIGN_UP | SIGN_UP | LEARN_MORE |
| Text Word Count | 471 | 593 | 511 |
| Like | 37 | 18 | 89 |
Tek Academy Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Tek Academy Top 1 ads got 37 likes. Tek Academy uses a sentence with the finishing touch title: “Formation pratique en stratégies digitales”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Tek Academy shared 471 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tek Academy should continue to optimize the ad content.
3.Tek Academy Top 3 Ads Creative Selection
| top1 | top2 | top3 | |
| Creative Type | Image | Image | Image |
| Ad Time | 2020-06-11-2020-06-20 | 2020-06-11-2020-06-18 | 2020-03-19-2020-05-02 |
| Landing Page Link | https://tekacademy.ma/formation/strategies-digitales/?utm_source=facebook&utm_medium=cpa&utm_campaign=juillet20strat&utm_content=carre | https://tekacademy.ma/formation/formation-metier-devenir-community-manager/?utm_source=facebook&utm_medium=cpa&utm_campaign=juillet20cm&utm_content=carre | http://tekacademy.ma/formation/formation-metier-devenir-community-manager/ |
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tek Academy are successful.
Tek Academy Creative Analysis:
Tek Academy placed a Image ad in 2020-06-11-2020-06-20, and got 37 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Tek Academy Top 3 Ads Audience Analysis:
| top1 | top2 | top3 | |
| Country | Morocco | Morocco | N/A |
| Language | French | French | French |
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Tek Academy has the best conversion in Morocco, and can advertise more in Morocco in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Tek Academy Top 3 Ads Performance Display
| top1 | top2 | top3 | |
| Ad Time | 2020-06-11-2020-06-20 | 2020-06-11-2020-06-18 | 2020-03-19-2020-05-02 |
| During | 10 days | 8 days | 45 days |
| Like | 37 | 18 | 89 |
| Share | 3 | 3 | 10 |
| Comment | 4 | 0 | 1 |
Advertising effectiveness is a direct manifestation of advertising. Tek Academy ‘s Top 1 ad received 37 likes, 3 shares, 4 comments in just 10 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tek Academy, helping Tek Academy to grasp the ad data more clearly.