Top Ads on Tecnológico de Monterrey

Tecnológico de Monterrey Background Introduction:

Página oficial del Tecnológico de Monterrey ™

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Tecnológico de Monterrey has been advertising and marketing on Facebook for many years. And Tecnológico de Monterrey has placed 383 of ads on the Facebook platform in the last month. In the past few years,Tecnológico de Monterrey has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Tecnológico de Monterrey on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tecnológico de Monterrey. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tecnológico de Monterrey.

BigSpy

1.Tecnológico de Monterrey Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Tecnológico de Monterrey  Tecnológico de Monterrey  Tecnológico de Monterrey
Page Categories  College & University  School  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Tecnológico de Monterrey Marketing Objectives Analysis: 

Tecnológico de Monterrey has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tecnológico de Monterrey best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Tecnológico de Monterrey Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Tecnológico de Monterrey  Learn Data Analytics in 24 Weeks. Now Online! Live the virtual CIIE experience 
Ad Copy Text  Nuestra pasión por formar líderes sigue intacta. Regístrate y conoce las becas y apoyos financier...  Learn a new skill in a fully virtual classroom. Become a data analyst from your home in just 24 week...  Be part of the 7th International Conference on Educational Innovation and witness more than 600 expe...
Link Description  N/A  Learn from a name employers trust  Enforce education by innovation
Website Link  tec.mx  bootcamp.tec.mx  ciie.itesm.mx
CTA  SIGN_UP  LEARN_MORE  LEARN_MORE
Text Word Count 123  167  315
Like 339  35  522

Tecnológico de Monterrey Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Tecnológico de Monterrey Top 1 ads got 339 likes. Tecnológico de Monterrey uses a sentence with the finishing touch title: “Tecnológico de Monterrey”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Tecnológico de Monterrey shared 123 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tecnológico de Monterrey should continue to optimize the ad content.

3.Tecnológico de Monterrey Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-06-02-2020-06-20  2020-06-17-2020-06-20  2020-06-04-2020-06-20
Landing Page Link  https://tec.mx/es/profesional  https://bootcamp.tec.mx/data/monterrey/landing/?&utm_source=facebook&utm_medium=data&utm_term=Facebook_Mobile_Feed&utm_campaignname=6.17.2020_Data_Monterrey_01UCSDLaL10MX_MF2245_AutoPlacement_r50g&utm_adsetname=01UCSDLaL10MX_r50g_MF2245_AutoPlacement&utm_campaign=01UCSDLaL10MX&utm_content=hc43_bc10_TecMont114&fbclid=IwAR1cRKZ4kr72zxov-GZwVajtXTfr-V8CqDrqwZTHnl95wXPKDgMPP2E3zMw   https://ciie.itesm.mx/en/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tecnológico de Monterrey are successful.

Tecnológico de Monterrey Creative Analysis: 

Tecnológico de Monterrey placed a Image ad in 2020-06-02-2020-06-20, and got 339 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Tecnológico de Monterrey Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Mexico  N/A  Pakistan
Language  Spanish  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Tecnológico de Monterrey has the best conversion in Mexico, and can advertise more in Mexico in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Tecnológico de Monterrey Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-02-2020-06-20  2020-06-17-2020-06-20  2020-06-04-2020-06-20
During  19 days  4 days 17 days 
Like  339  35  522
Share  3  0  9
Comment  15  4  8

Advertising effectiveness is a direct manifestation of advertising. Tecnológico de Monterrey ‘s Top 1 ad received 339 likes, 3 shares, 15 comments in just 19 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tecnológico de Monterrey, helping Tecnológico de Monterrey to grasp the ad data more clearly.