Top Ads on Tchibo Türkiye

Tchibo Türkiye Background Introduction:

Bizi yakından tanımak istediğiniz için çok mutluyuz! Sizlerden gelen öneriler ile renklenen sayfamızda Tchibo hakkında en son haberler, her hafta değişen temalar ve gerçek kahve keyfi sizleri bekliyor. Tchibo Türkiye Sosyal Medya Ekibi

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Tchibo Türkiye has been advertising and marketing on Facebook for many years. And Tchibo Türkiye has placed 90 of ads on the Facebook platform in the last month. In the past few years,Tchibo Türkiye has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Tchibo Türkiye on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tchibo Türkiye. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tchibo Türkiye.

BigSpy

1.Tchibo Türkiye Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Tchibo Türkiye  Tchibo Türkiye  Tchibo Türkiye
Page Categories  Product/Service  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Tchibo Türkiye Marketing Objectives Analysis: 

Tchibo Türkiye has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tchibo Türkiye best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Tchibo Türkiye Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Tchibo Privat Kaffee African Blue Çekirdek Kahve 500 g  Tchibo Silikon Huni - 44,95 TL N/A 
Ad Copy Text  İnternete özel fırsatlar ve yenilenen ürünler Tchibo.com.tr’de sizi bekliyor! Hemen alışver...  Geniş ürün yelpazesi, Alman kalitesi ve hızlı teslimat ile aradığınız her...  50 TL ve üzeri kahve alışverişlerinizde Ücretsiz Kargo! Tchibo kalitesiyle damak tadınıza uyg...
Link Description  N/A  N/A  N/A
Website Link  www.tchibo.com.tr  cat.fr.eu.criteo.com  www.tchibo.com.tr
CTA  SHOP_NOW    SHOP_NOW
Text Word Count 116  129  121
Like 0  0  0

Tchibo Türkiye Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Tchibo Türkiye Top 1 ads got 0 likes. Tchibo Türkiye uses a sentence with the finishing touch title: “Tchibo Privat Kaffee African Blue Çekirdek Kahve 500 g”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Tchibo Türkiye shared 116 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tchibo Türkiye should continue to optimize the ad content.

3.Tchibo Türkiye Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-05-19-2020-06-17  2020-05-31-2020-06-10  2020-05-21-2020-06-05
Landing Page Link  https://www.tchibo.com.tr/demleme-kettle-siyah-p400155515.html  https://www.tchibo.com.tr/akilli-telefon-ve-tablet-tutucu-p400142083.html?utm_source=criteo&utm_medium=display-tr-retargeting&utm_campaign=LF_FB&wbdc=EkrvcFjGfI&wt_uk=5fcb17e5cc5b4eeabdc5aba80609edbc   https://www.tchibo.com.tr/?utm_medium=Display-TR-SocialCommerce&utm_source=Facebook-CPC&&utm_campaign=Performance_2020_DABA_Prospecting&utm_content=5ec54f3dc4ff888d2e2affc4&keyword=_23845078596500209&utm_term=129542-23845078065720209-23845078596500209

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tchibo Türkiye are successful.

Tchibo Türkiye Creative Analysis: 

Tchibo Türkiye placed a Carousel ad in 2020-05-19-2020-06-17, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Tchibo Türkiye Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Turkey  Turkey  Turkey
Language  English  N/A  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Tchibo Türkiye has the best conversion in Turkey, and can advertise more in Turkey in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Tchibo Türkiye Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-19-2020-06-17  2020-05-31-2020-06-10  2020-05-21-2020-06-05
During  30 days  11 days 16 days 
Like  0  0  0
Share  0  2  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Tchibo Türkiye ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 30 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tchibo Türkiye, helping Tchibo Türkiye to grasp the ad data more clearly.