Top Ads on Tanner Goods

Tanner Goods Background Introduction:

http://tannergoods.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Tanner Goods has been advertising and marketing on Facebook for many years. And Tanner Goods has placed 49 of ads on the Facebook platform in the last month. In the past few years,Tanner Goods has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Tanner Goods on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Tanner Goods. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Tanner Goods.

BigSpy

1.Tanner Goods Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Tanner Goods  Tanner Goods  Tanner Goods
Page Categories  Clothing Store  Clothing Store  Clothing Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Tanner Goods Marketing Objectives Analysis: 

Tanner Goods has been operating in Clothing Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Tanner Goods best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Tanner Goods Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Tanner Goods  San Francisco Coaster Set Journeyman 
Ad Copy Text  Discover timeless products designed for life's many adventures.  Discover timeless products designed for life's many adventures.  Discover timeless products designed for life's many adventures.
Link Description  N/A  N/A  N/A
Website Link  d.adroll.com  d.adroll.com  d.adroll.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 63  63  63
Like 0  0  0

Tanner Goods Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Tanner Goods Top 1 ads got 0 likes. Tanner Goods uses a sentence with the finishing touch title: “Tanner Goods”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Tanner Goods shared 63 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Tanner Goods should continue to optimize the ad content.

3.Tanner Goods Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-06-20-2020-06-20  2020-06-18-2020-06-18  2020-06-17-2020-06-18
Landing Page Link  https://www.tannergoods.com/products/koru-rucksack?utm_source=Springbot&utm_medium=Social&utm_campaign=AdRoll&redirect_mongo_id=5dafae94ac6cb9118e3e577d  https://www.tannergoods.com/products/mk1-chronograph-40mm-aluminum?utm_source=Springbot&utm_medium=Social&utm_campaign=AdRoll&redirect_mongo_id=5dafae94ac6cb9118e3e577d   https://www.tannergoods.com/products/voyager-daypack?utm_source=Springbot&utm_medium=Social&utm_campaign=AdRoll&redirect_mongo_id=5dafae94ac6cb9118e3e577d

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Tanner Goods are successful.

Tanner Goods Creative Analysis: 

Tanner Goods placed a Carousel ad in 2020-06-20-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Tanner Goods Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Dutch  Spanish  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Tanner Goods has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Tanner Goods Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-20-2020-06-20  2020-06-18-2020-06-18  2020-06-17-2020-06-18
During  1 days  1 days 2 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Tanner Goods ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Tanner Goods, helping Tanner Goods to grasp the ad data more clearly.