Top Ads on TWØBAYS Brewing Co

TWØBAYS Brewing Co Background Introduction:

Creating an amazing gluten free beer experience

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

TWØBAYS Brewing Co has been advertising and marketing on Facebook for many years. And TWØBAYS Brewing Co has placed 3 of ads on the Facebook platform in the last month. In the past few years,TWØBAYS Brewing Co has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for TWØBAYS Brewing Co on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for TWØBAYS Brewing Co. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from TWØBAYS Brewing Co.

BigSpy

1.TWØBAYS Brewing Co Top 3 Ads Basic Understanding

   top1  top2  top3
Name  TWØBAYS Brewing Co  TWØBAYS Brewing Co  TWØBAYS Brewing Co
Page Categories  Gluten-Free Restaurant  Gluten-Free Restaurant  Gluten-Free Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  N/A  N/A

TWØBAYS Brewing Co Marketing Objectives Analysis: 

TWØBAYS Brewing Co has been operating in Gluten-Free Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. TWØBAYS Brewing Co best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.TWØBAYS Brewing Co Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Gluten Free?  Gluten Free Beer & Paella Gluten Free Beer & Paella 
Ad Copy Text  Come back to beer!  PAELLA + BEER! An afternoon of seafood, chicken or vegan Paella and gluten free beer!  PAELLA + BEER! An afternoon of seafood, chicken or vegan Paella and gluten free beer!
Link Description  Get new release first access.  Food  Food
Website Link  www.twobays.beer  www.facebook.com  www.facebook.com
CTA  SIGN_UP  EVENT_RSVP  EVENT_RSVP
Text Word Count 18  85  85
Like 55  14  10

TWØBAYS Brewing Co Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. TWØBAYS Brewing Co Top 1 ads got 55 likes. TWØBAYS Brewing Co uses a sentence with the finishing touch title: “Gluten Free?”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. TWØBAYS Brewing Co shared 18 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. TWØBAYS Brewing Co should continue to optimize the ad content.

3.TWØBAYS Brewing Co Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-08-01-2019-08-08  2019-04-17-2019-04-20  2019-04-17-2019-04-20
Landing Page Link  https://www.twobays.beer/pages/join-our-clan?utm_source=fb&utm_medium=dynamic&utm_campaign=PD_23843475448160621&utm_content=23843480760940621&fbclid=IwAR00P42GKhQaGAIH21gxTeoRqMoyHtxF8dm6YYH-2kUZhLnN44f4aJ8_OJY  https://www.facebook.com/1590727244350307/posts/2293551930734498/   https://www.facebook.com/1590727244350307/posts/2293551930734498/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by TWØBAYS Brewing Co are successful.

TWØBAYS Brewing Co Creative Analysis: 

TWØBAYS Brewing Co placed a Image ad in 2019-08-01-2019-08-08, and got 55 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.TWØBAYS Brewing Co Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Australia  Australia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

TWØBAYS Brewing Co has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.TWØBAYS Brewing Co Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-08-01-2019-08-08  2019-04-17-2019-04-20  2019-04-17-2019-04-20
During  8 days  4 days 4 days 
Like  55  14  10
Share  4  0  0
Comment  20  6  3

Advertising effectiveness is a direct manifestation of advertising. TWØBAYS Brewing Co ‘s Top 1 ad received 55 likes, 4 shares, 20 comments in just 8 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for TWØBAYS Brewing Co, helping TWØBAYS Brewing Co to grasp the ad data more clearly.