Top Ads on TVPlay Premium

TVPlay Premium Background Introduction:

TVPlay Premium ir lielākā video satura platforma Baltijas valstīs, kura piedāvā filmas, seriālus, saturu bērniem, dokumentālos raidījumus un sportu!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

TVPlay Premium has been advertising and marketing on Facebook for many years. And TVPlay Premium has placed 87 of ads on the Facebook platform in the last month. In the past few years,TVPlay Premium has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for TVPlay Premium on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for TVPlay Premium. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from TVPlay Premium.

BigSpy

1.TVPlay Premium Top 3 Ads Basic Understanding

   top1  top2  top3
Name  TVPlay Premium  TVPlay Premium  TVPlay Premium
Page Categories  TV Network  TV Network  TV Network
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

TVPlay Premium Marketing Objectives Analysis: 

TVPlay Premium has been operating in TV Network for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. TVPlay Premium best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.TVPlay Premium Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Bandu Kari. Pitoni  Latviešu filmas, seriāli un šovi! #EPL 
Ad Copy Text  Kāda varētu izskatīties sliktākā vieta, kur iesprūst Jāņos? Mums ir vairāki varianti, ta...  Filmas, seriāli un šovi, kas mīļi ikkatram latvietim! Skaties internetā vai lejupielādē un ba...  ⚽Manchester City vs Arsenal⚽- pieslēdzies tiešraidei šovakar, no plkst. 22:05!
Link Description  N/A  Uz 2 ierīcēm vienlaicīgi!  Go3 - ar latviešu komentētājiem!
Website Link  par.go3.lv  viss.go3.lv  sports.go3.lv
CTA    LEARN_MORE  LEARN_MORE
Text Word Count 244  157  85
Like 0  4  19

TVPlay Premium Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. TVPlay Premium Top 1 ads got 0 likes. TVPlay Premium uses a sentence with the finishing touch title: “Bandu Kari. Pitoni”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. TVPlay Premium shared 244 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. TVPlay Premium should continue to optimize the ad content.

3.TVPlay Premium Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-06-19-2020-06-20  2020-06-03-2020-06-17  2020-06-16-2020-06-17
Landing Page Link  https://par.go3.lv/bandu-kari-pitoni  https://viss.go3.lv/   https://sports.go3.lv/?utm_source=facebook&utm_medium=social&utm_campaign=go3_conversions_premier_league&utm_content=1080x1080_3_TG1

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by TVPlay Premium are successful.

TVPlay Premium Creative Analysis: 

TVPlay Premium placed a Video ad in 2020-06-19-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.TVPlay Premium Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Latvia  Latvia
Language  Indonesian  Latvian  Latvian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

TVPlay Premium has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.TVPlay Premium Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-19-2020-06-20  2020-06-03-2020-06-17  2020-06-16-2020-06-17
During  2 days  15 days 2 days 
Like  0  4  19
Share  0  2  4
Comment  0  0  1

Advertising effectiveness is a direct manifestation of advertising. TVPlay Premium ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for TVPlay Premium, helping TVPlay Premium to grasp the ad data more clearly.