Top Ads on TOP Games

TOP Games Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

TOP Games has been advertising and marketing on Facebook for many years. And TOP Games has placed 2557 of ads on the Facebook platform in the last month. In the past few years,TOP Games has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for TOP Games on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for TOP Games. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from TOP Games.

BigSpy

1.TOP Games Top 3 Ads Basic Understanding

   top1  top2  top3
Name  TOP Games  TOP Games  TOP Games
Page Categories  App Page  App Page  App Page
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

TOP Games Marketing Objectives Analysis: 

TOP Games has been operating in App Page for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. TOP Games best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.TOP Games Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline   Claim 1,000,000 Free Bonus!   Claim 1,000,000 Free Coins! Claim 1,000,000 Free Bonus! 
Ad Copy Text  It's your time to hit your Jackpot!  ⚠ WARNING-ADDICTIVE ⚠ The Best Slots Game is Coming! Get Your Huge Welcome BONUS Now!  It's your time to hit your Jackpot!
Link Description  N/A  N/A  N/A
Website Link  play.google.com  play.google.com  play.google.com
CTA  PLAY_GAME  PLAY_GAME  PLAY_GAME
Text Word Count 35  94  35
Like 1  0  43

TOP Games Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. TOP Games Top 1 ads got 1 likes. TOP Games uses a sentence with the finishing touch title: “ Claim 1,000,000 Free Bonus!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. TOP Games shared 35 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is PLAY_GAME.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. TOP Games should continue to optimize the ad content.

3.TOP Games Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-10-2020-06-20  2020-06-17-2020-06-19  2020-06-03-2020-06-18
Landing Page Link  http://play.google.com/store/apps/details?id=slots.pcg.casino.games.free.android  http://play.google.com/store/apps/details?id=slots.pcg.casino.games.free.android   http://play.google.com/store/apps/details?id=slots.pcg.casino.games.free.android

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by TOP Games are successful.

TOP Games Creative Analysis: 

TOP Games placed a Video ad in 2020-06-10-2020-06-20, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.TOP Games Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Indonesia,United Kingdom  United Kingdom  Chile,Indonesia,Brazil
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

TOP Games has the best conversion in Indonesia,United Kingdom, and can advertise more in Indonesia,United Kingdom in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.TOP Games Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-20  2020-06-17-2020-06-19  2020-06-03-2020-06-18
During  11 days  3 days 16 days 
Like  1  0  43
Share  0  0  2
Comment  0  0  7

Advertising effectiveness is a direct manifestation of advertising. TOP Games ‘s Top 1 ad received 1 likes, 0 shares, 0 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for TOP Games, helping TOP Games to grasp the ad data more clearly.