Top Ads on TOGO'S Sandwiches

TOGO'S Sandwiches Background Introduction:

A West Coast Original since 1971, Togo’s serves up big, fresh, meaty sandwiches made to order and stuffed with the freshest ingredients.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

TOGO'S Sandwiches has been advertising and marketing on Facebook for many years. And TOGO'S Sandwiches has placed 12 of ads on the Facebook platform in the last month. In the past few years,TOGO'S Sandwiches has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for TOGO'S Sandwiches on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for TOGO'S Sandwiches. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from TOGO'S Sandwiches.


1.TOGO'S Sandwiches Top 3 Ads Basic Understanding

   top1  top2  top3
Name  TOGO'S Sandwiches  TOGO'S Sandwiches  TOGO'S Sandwiches
Page Categories  Sandwich Shop  Sandwich Shop  Sandwich Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

TOGO'S Sandwiches Marketing Objectives Analysis: 

TOGO'S Sandwiches has been operating in Sandwich Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. TOGO'S Sandwiches best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.TOGO'S Sandwiches Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  TOGO'S Sandwiches  TOGO'S Sandwiches TOGO'S Sandwiches 
Ad Copy Text  NEW Family Deals for only $19.95! Choose between 4 REG Sandwiches OR 2 REG, 2 MINI, and 4 Chips! -...  This week only - $5 off $25 or more! To redeem online, create an account or login at and u...  Join Togo’s rewards program and get $2 OFF reward when you join! Other exclusive offers include: f...
Link Description  NEW Family Deals for only $19.95! Choose between 4 REG Sandwiches OR 2 REG, 2 MINI, and 4 Chips! -Turkey & Cheddar -The Italian -Cali Veggie -Ham & Swiss -Salami & Provolone -Albacore Tuna -- Order online at Not valid with other offers or discounts. Price and availability vary by location. Limited time only. While supplies last. #familymealdeals #familydeals #mealdeals #valuepack #valuemeals #orderonline #weeklydeal #supportlocalbiz #supportlocal #specialoffer #exclusiveoffer #bestsandwiches #togosdeal #togossandwiches #eatlocal #truetothesandwich  This week only - $5 off $25 or more! To redeem online, create an account or login at and use code: 521. -- Offer is not valid with Home Meal Kit, Team Boxed Lunches, Daily Deal, other offers, or discounts! Exclusions may apply. #discount #weeklydeal #orderonline #openfordelivery #weareopen #bestsandwiches #togossandwiches #lunchtime #supportlocal #supportlocalbiz #togosdeal #specialoffer #exclusiveoffer #eatlocal #truetothesandwich  Join Togo’s rewards program and get $2 OFF reward when you join! Other exclusive offers include: free regular 6” sandwich for your birthday, $5 for every 50 points you earn, and much more! • • • #togossandwiches #rewardsprogram #exclusiveoffers #signuptoday #getrewards #coupons #discounts #earnpoints #freesandwich #birthdayreward #loyaltyprogram
Website Link
Text Word Count 567  447  357
Like 1350  135  40

TOGO'S Sandwiches Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. TOGO'S Sandwiches Top 1 ads got 1350 likes. TOGO'S Sandwiches uses a sentence with the finishing touch title: “TOGO'S Sandwiches”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. TOGO'S Sandwiches shared 567 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. TOGO'S Sandwiches should continue to optimize the ad content.

3.TOGO'S Sandwiches Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-06-2020-05-22  2020-04-14-2020-04-29  2020-04-08-2020-04-10
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by TOGO'S Sandwiches are successful.

TOGO'S Sandwiches Creative Analysis: 

TOGO'S Sandwiches placed a Image ad in 2020-05-06-2020-05-22, and got 1350 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.TOGO'S Sandwiches Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  India,United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

TOGO'S Sandwiches has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.TOGO'S Sandwiches Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-06-2020-05-22  2020-04-14-2020-04-29  2020-04-08-2020-04-10
During  17 days  16 days 3 days 
Like  1350  135  40
Share  405  65  11
Comment  316  23  4

Advertising effectiveness is a direct manifestation of advertising. TOGO'S Sandwiches ‘s Top 1 ad received 1350 likes, 405 shares, 316 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for TOGO'S Sandwiches, helping TOGO'S Sandwiches to grasp the ad data more clearly.