THIRD EYE COMICS Background Introduction:

Third Eye Comics - Annapolis, Maryland's Friendly Neighborhood Comic Shop

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

THIRD EYE COMICS has been advertising and marketing on Facebook for many years. And THIRD EYE COMICS has placed 31 of ads on the Facebook platform in the last month. In the past few years,THIRD EYE COMICS has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for THIRD EYE COMICS on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for THIRD EYE COMICS. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from THIRD EYE COMICS.


1.THIRD EYE COMICS Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Collectibles Store  Collectibles Store  Collectibles Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  wordpress  N/A

THIRD EYE COMICS Marketing Objectives Analysis: 

THIRD EYE COMICS has been operating in Collectibles Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. THIRD EYE COMICS best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.THIRD EYE COMICS Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  FRI 2/7 Prey Day: Birds of Prey Celebration at Third Eye!  Get holiday gifts for comic fans in Annapolis, MD at Third Eye! SAT 5/4/19: Free Comic Book Day 2019 x 11 Years of Third Eye 
Ad Copy Text  Celebrate the new Birds of Prey movie at Third Eye Comics in Annapolis MD & get free stuff  Holiday gifts for the fan in your life in Annapolis MD at Third Eye Comics!  Come celebrate the 11th anniversary of Third Eye Comics in Annapolis at Free Comic Day
Link Description  Shopping · 167 personnes  Third Eye Comics, Games and Hobbies is the DMV's premiere stores for comics, graphic novels, toys and games.  Shopping · 838 people
Website Link
Text Word Count 90  75  86
Like 6  185  45

THIRD EYE COMICS Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. THIRD EYE COMICS Top 1 ads got 6 likes. THIRD EYE COMICS uses a sentence with the finishing touch title: “FRI 2/7 Prey Day: Birds of Prey Celebration at Third Eye!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. THIRD EYE COMICS shared 90 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is EVENT_RSVP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. THIRD EYE COMICS should continue to optimize the ad content.

3.THIRD EYE COMICS Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-02-03-2020-02-05  2019-12-31-2019-12-31  2019-04-10-2019-04-24
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by THIRD EYE COMICS are successful.

THIRD EYE COMICS Creative Analysis: 

THIRD EYE COMICS placed a Image ad in 2020-02-03-2020-02-05, and got 6 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.THIRD EYE COMICS Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  United States
Language  Norwegian  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

THIRD EYE COMICS has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.THIRD EYE COMICS Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-03-2020-02-05  2019-12-31-2019-12-31  2019-04-10-2019-04-24
During  3 days  1 days 15 days 
Like  6  185  45
Share  0  11  0
Comment  0  8  2

Advertising effectiveness is a direct manifestation of advertising. THIRD EYE COMICS ‘s Top 1 ad received 6 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for THIRD EYE COMICS, helping THIRD EYE COMICS to grasp the ad data more clearly.