Top Ads on THG Hosting

THG Hosting Background Introduction:

THG Hosting stores and serves data from 29 locations around the world, and help businesses host critical data workloads & create premier digital experiences

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

THG Hosting has been advertising and marketing on Facebook for many years. And THG Hosting has placed 15 of ads on the Facebook platform in the last month. In the past few years,THG Hosting has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for THG Hosting on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for THG Hosting. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from THG Hosting.

BigSpy

1.THG Hosting Top 3 Ads Basic Understanding

   top1  top2  top3
Name  THG Hosting  THG Hosting  THG Hosting
Page Categories  Other  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

THG Hosting Marketing Objectives Analysis: 

THG Hosting has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. THG Hosting best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.THG Hosting Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Test A Bare Metal Server Free. London, Amsterdam & Frankfurt  Free Bare Metal Test Server Today Full Access To A Hosted Server For Free. London, Amsterdam & Frankfurt 
Ad Copy Text  At THG Hosting We Will Give Your Free Access To A Bare Metal Server. Try It. Test It. No Commitmen...  Free THG Hosting Bare Metal Server. No Commitment. Try It And Test It Today!  Access Your Free Server at THG Hosting. Test Drive One Of Our Bare Metal Servers Completely Free Tod...
Link Description  The ultimate in high-performance infrastructure on a global scale. Solutions tailored to your requirements with flexible billing for unbeatable agility.  The ultimate in high-performance infrastructure on a global scale. Solutions tailored to your requirements with flexible billing for unbeatable agility.  The ultimate in high-performance infrastructure on a global scale. Solutions tailored to your requirements with flexible billing for unbeatable agility.
Website Link  www.thghosting.com  www.thghosting.com  www.thghosting.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 102  76  103
Like 13  4  16

THG Hosting Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. THG Hosting Top 1 ads got 13 likes. THG Hosting uses a sentence with the finishing touch title: “Test A Bare Metal Server Free. London, Amsterdam & Frankfurt”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. THG Hosting shared 102 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. THG Hosting should continue to optimize the ad content.

3.THG Hosting Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-19-2020-06-08  2020-01-08-2020-06-03  2019-12-17-2020-05-02
Landing Page Link  https://www.thghosting.com/uk/solutions/test-drive-thg-hosting/?utm_medium=cpc&utm_source=facebook&utm_campaign=%5Bfeb2020%5Dconversions-lookalike-uk&utm_ad_group=1%25gblalcurrent&formercustomers(testserver/drive)&utm_ad=freetestserver-newcreative1  https://www.thghosting.com/uk/solutions/test-drive-thg-hosting/?utm_source=facebook&utm_medium=ppc&utm_campaign=conversions-lookalike&utm_adset=free-test-server-uk&utm_adname=freebaremetal&fbclid=IwAR2HRa6V99ljPkyfLq5QN9NJzW67d3Hh9QZPOvyFZ_r8zhhy6Rjm-50sugE   https://www.thghosting.com/uk/solutions/test-drive-thg-hosting/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by THG Hosting are successful.

THG Hosting Creative Analysis: 

THG Hosting placed a Image ad in 2020-05-19-2020-06-08, and got 13 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.THG Hosting Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Kingdom  United Kingdom,United States,India...  Romania,United Kingdom
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

THG Hosting has the best conversion in United Kingdom, and can advertise more in United Kingdom in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.THG Hosting Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-19-2020-06-08  2020-01-08-2020-06-03  2019-12-17-2020-05-02
During  21 days  148 days 138 days 
Like  13  4  16
Share  1  0  3
Comment  5  1  4

Advertising effectiveness is a direct manifestation of advertising. THG Hosting ‘s Top 1 ad received 13 likes, 1 shares, 5 comments in just 21 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for THG Hosting, helping THG Hosting to grasp the ad data more clearly.