THE STYLE INSTITUTE Background Introduction:

Nuestra misión es la REINVENCIÓN. ¡Si tu cambias, por qué tu imagen no! Aquí aprenderás tu nueva profesión o aprenderás a brillar!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

THE STYLE INSTITUTE has been advertising and marketing on Facebook for many years. And THE STYLE INSTITUTE has placed 10 of ads on the Facebook platform in the last month. In the past few years,THE STYLE INSTITUTE has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for THE STYLE INSTITUTE on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for THE STYLE INSTITUTE. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from THE STYLE INSTITUTE.


1.THE STYLE INSTITUTE Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Image Consultant  Image Consultant  Image Consultant
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

THE STYLE INSTITUTE Marketing Objectives Analysis: 

THE STYLE INSTITUTE has been operating in Image Consultant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. THE STYLE INSTITUTE best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.THE STYLE INSTITUTE Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  PREVENTA: S/ 2,250 o $ 695  2x1: DOS TALLERES A S/ 220 ó $ 65 USD 8 mayo: Taller Event Planner 
Ad Copy Text  The Style Institute con 9 años de trayectoria como pioneros de la Asesoría de Imagen en Sudaméric...  Cursos y Talleres Online en vivo The Style Institute Ahora puedes disfrutar de la experiencia TSI de...  Si vienes realizando eventos o quieres iniciar una empresa, te enseñamos a cómo formalizar tu empr...
Link Description  19 de junio: Asesoría de Imagen y Personal Shopper  N/A  
Website Link
Text Word Count 383  204  222
Like 218  48  1

THE STYLE INSTITUTE Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. THE STYLE INSTITUTE Top 1 ads got 218 likes. THE STYLE INSTITUTE uses a sentence with the finishing touch title: “PREVENTA: S/ 2,250 o $ 695”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. THE STYLE INSTITUTE shared 383 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. THE STYLE INSTITUTE should continue to optimize the ad content.

3.THE STYLE INSTITUTE Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Image
Ad Time   2020-06-03-2020-06-12  2020-04-25-2020-04-29  2019-04-12-2019-04-16
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by THE STYLE INSTITUTE are successful.

THE STYLE INSTITUTE Creative Analysis: 

THE STYLE INSTITUTE placed a Image ad in 2020-06-03-2020-06-12, and got 218 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.THE STYLE INSTITUTE Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Venezuela  Venezuela  Peru
Language  Spanish  Hungarian  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

THE STYLE INSTITUTE has the best conversion in Venezuela, and can advertise more in Venezuela in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.THE STYLE INSTITUTE Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-03-2020-06-12  2020-04-25-2020-04-29  2019-04-12-2019-04-16
During  10 days  5 days 5 days 
Like  218  48  1
Share  16  3  0
Comment  36  4  0

Advertising effectiveness is a direct manifestation of advertising. THE STYLE INSTITUTE ‘s Top 1 ad received 218 likes, 16 shares, 36 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for THE STYLE INSTITUTE, helping THE STYLE INSTITUTE to grasp the ad data more clearly.