Top Ads on Sziget Festival Official

Sziget Festival Official Background Introduction:

Sziget is more than just a festival: a place to meet, a place to make friends and fall in love!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Sziget Festival Official has been advertising and marketing on Facebook for many years. And Sziget Festival Official has placed 133 of ads on the Facebook platform in the last month. In the past few years,Sziget Festival Official has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Sziget Festival Official on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sziget Festival Official. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sziget Festival Official.

BigSpy

1.Sziget Festival Official Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Sziget Festival Official  Sziget Festival Official  Sziget Festival Official
Page Categories  Event  Event  Event
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Sziget Festival Official Marketing Objectives Analysis: 

Sziget Festival Official has been operating in Event for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sziget Festival Official best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Sziget Festival Official Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Szerezd meg bérletedet ma!  Kedden jegyárforduló! Szerezd meg bérletedet ma! 
Ad Copy Text  Megérkeztek a Sziget első fellépői! Calvin Harris, Dua Lipa, Kings of Leon és még sokan mások...  Biztosítsd be magad a fesztiválszezonra idén nyáron a Sziget legjobb bulijaival! Még mindig van...  Megérkeztek a Sziget első fellépői! Calvin Harris, Dua Lipa, Kings of Leon és még sokan mások...
Link Description  Nézd meg az első neveket!  Szerezd meg bérletedet ma  Nézd meg az első neveket!
Website Link  szigetfestival.com  szigetfestival.com  szigetfestival.com
CTA  BOOK_TRAVEL  BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 124  133  124
Like 7  0  60

Sziget Festival Official Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Sziget Festival Official Top 1 ads got 7 likes. Sziget Festival Official uses a sentence with the finishing touch title: “Szerezd meg bérletedet ma!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Sziget Festival Official shared 124 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sziget Festival Official should continue to optimize the ad content.

3.Sziget Festival Official Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-02-20-2020-02-26  2020-02-26-2020-02-26  2020-02-16-2020-02-26
Landing Page Link  https://szigetfestival.com/hu/?utm_source=facebook&utm_medium=social&utm_campaign=announcement_feb&utm_term=prospecting_broad_interests_hu&utm_content=topten1  https://szigetfestival.com/hu/?utm_source=facebook&utm_medium=social&utm_campaign=announcement_feb&utm_term=prospecting_broad_interests_hu&utm_content=topten1   https://szigetfestival.com/hu/?utm_source=facebook&utm_medium=social&utm_campaign=announcement_feb&utm_term=prospecting_broad_interests_hu&utm_content=topten1

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sziget Festival Official are successful.

Sziget Festival Official Creative Analysis: 

Sziget Festival Official placed a Video ad in 2020-02-20-2020-02-26, and got 7 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Sziget Festival Official Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Hungarian  Hungarian  Hungarian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Sziget Festival Official has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Sziget Festival Official Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-20-2020-02-26  2020-02-26-2020-02-26  2020-02-16-2020-02-26
During  7 days  1 days 11 days 
Like  7  0  60
Share  0  0  1
Comment  0  0  2

Advertising effectiveness is a direct manifestation of advertising. Sziget Festival Official ‘s Top 1 ad received 7 likes, 0 shares, 0 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sziget Festival Official, helping Sziget Festival Official to grasp the ad data more clearly.