Top Ads on Synevo

Synevo Background Introduction:

Synevo este unul dintre primii furnizori de servicii medicale de laborator din România şi oferă peste 2.000 de investigaţii diferite.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Synevo has been advertising and marketing on Facebook for many years. And Synevo has placed 48 of ads on the Facebook platform in the last month. In the past few years,Synevo has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Synevo on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Synevo. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Synevo.

BigSpy

1.Synevo Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Synevo  Synevo  Synevo
Page Categories  Medical Company  Medical Company  Medical Lab
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Synevo Marketing Objectives Analysis: 

Synevo has been operating in Medical Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Synevo best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Synevo Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Определяне на IgM/IgG антитела  Заявете изследванията си онлайн за 10% отстъпка! Oferta dla biznesu 
Ad Copy Text  -  -  Obawiasz się o bezpieczeństwo swoich pracowników? Sprawdź ofertę badań na SARS-CoV-2 dla firm ...
Link Description  Разберете дали сте преминали инфекция с COVID-19.  В нашите лаборатории можете да направите пакети от тестове, които ще Ви дадат информация за общото Ви здравословно състояние, както и ще разграничат вирусна от бактериална инфекция при наличие на симптоми, което да даде отправна точка за правилно лечение.  Zadbaj o bezpieczeństwo swojego personelu. Badania serologiczne w kierunku koronawirusa pomogą twojej firmie bezpiecznie wrócić do pracy
Website Link  www.synevo.bg  www.synevo.bg  www.synevo.pl
CTA    LEARN_MORE  LEARN_MORE
Text Word Count 404  245  119
Like 20  274  2

Synevo Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Synevo Top 1 ads got 20 likes. Synevo uses a sentence with the finishing touch title: “Определяне на IgM/IgG антитела ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Synevo shared 404 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Synevo should continue to optimize the ad content.

3.Synevo Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-09-2020-06-14  2020-05-10-2020-06-11  2020-05-27-2020-05-30
Landing Page Link  https://www.synevo.bg/sars-cov-2-antitela/  https://www.synevo.bg/virusna-infektsiya/   https://www.synevo.pl/diagnostyka-koronawirusa-dla-pracownikow/?utm_source=Facebook&utm_medium=CPC&utm_campaign=ecommerce_covid

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Synevo are successful.

Synevo Creative Analysis: 

Synevo placed a Image ad in 2020-06-09-2020-06-14, and got 20 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Synevo Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Bulgaria  Poland
Language  Bulgarian  Bulgarian  Polish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Synevo has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Synevo Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-14  2020-05-10-2020-06-11  2020-05-27-2020-05-30
During  6 days  33 days 4 days 
Like  20  274  2
Share  7  95  2
Comment  11  27  4

Advertising effectiveness is a direct manifestation of advertising. Synevo ‘s Top 1 ad received 20 likes, 7 shares, 11 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Synevo, helping Synevo to grasp the ad data more clearly.