Top Ads on Sympla

Sympla Background Introduction:

Cada experiência gera memórias e emoções diferentes. O nosso objetivo é conectar você a experiências únicas. E aí, do que quer se lembrar?

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Sympla has been advertising and marketing on Facebook for many years. And Sympla has placed 1884 of ads on the Facebook platform in the last month. In the past few years,Sympla has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Sympla on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sympla. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sympla.


1.Sympla Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Sympla  Sympla  Sympla
Page Categories  Public Figure  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Sympla Marketing Objectives Analysis: 

Sympla has been operating in Public Figure for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sympla best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Sympla Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  B2Mamy - Aceleradora  Workshop Online Deusas Gregas SERMULHER 2020 - Inscreva-se! 
Ad Copy Text  Ela é CTO Launchpad Women criado pela B2Mamy em parceria com Launchpad Women terá cursos de curta ...  Workshop Online sobre As 7 Deusas Gregas presentes na personalidade feminina. ⁣⁣ Deusas são for...  SERMULHER 2020 - Inscrições abertas O maior evento para mulheres do Brasil! 12 a 16 de agosto de...
Link Description  N/A  N/A  Já está aberto o 1º Lote com o melhor preço possível nesta edição.
Website Link
Text Word Count 901  565  688
Like 4  2  0

Sympla Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Sympla Top 1 ads got 4 likes. Sympla uses a sentence with the finishing touch title: “B2Mamy - Aceleradora”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Sympla shared 901 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sympla should continue to optimize the ad content.

3.Sympla Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Video  Image
Ad Time   2020-06-15-2020-06-18  2020-06-16-2020-06-17  2020-06-09-2020-06-17
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sympla are successful.

Sympla Creative Analysis: 

Sympla placed a Carousel ad in 2020-06-15-2020-06-18, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Sympla Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Spanish  English  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Sympla has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Sympla Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-15-2020-06-18  2020-06-16-2020-06-17  2020-06-09-2020-06-17
During  4 days  2 days 9 days 
Like  4  2  0
Share  2  1  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Sympla ‘s Top 1 ad received 4 likes, 2 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sympla, helping Sympla to grasp the ad data more clearly.