Top Ads on Swift Transportation

Swift Transportation Background Introduction:

North America's Best in Class transportation provider

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Swift Transportation has been advertising and marketing on Facebook for many years. And Swift Transportation has placed 44 of ads on the Facebook platform in the last month. In the past few years,Swift Transportation has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Swift Transportation on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Swift Transportation. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Swift Transportation.

BigSpy

1.Swift Transportation Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Swift Transportation  Swift Transportation  Swift Transportation
Page Categories  Cargo & Freight Company  Cargo & Freight Company  Cargo & Freight Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Swift Transportation Marketing Objectives Analysis: 

Swift Transportation has been operating in Cargo & Freight Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Swift Transportation best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Swift Transportation Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Swift Transportation - Phoenix CDL Academy  Swift Transportation - Phoenix CDL Academy Swift Transportation - Phoenix CDL Academy 
Ad Copy Text  no setting  no setting  no setting
Link Description  Start Your Application Today!  Start Your Application Today!  Start Your Application Today!
Website Link  applyforswift.com  applyforswift.com  applyforswift.com
CTA  APPLY_NOW  APPLY_NOW  APPLY_NOW
Text Word Count 0  0  0
Like 0  0  0

Swift Transportation Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Swift Transportation Top 1 ads got 0 likes. Swift Transportation uses a sentence with the finishing touch title: “Swift Transportation - Phoenix CDL Academy”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Swift Transportation shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Swift Transportation should continue to optimize the ad content.

3.Swift Transportation Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2019-10-04-2020-06-16  2019-10-04-2020-06-16  2020-01-10-2020-06-16
Landing Page Link  https://applyforswift.com/?appID=Facebook_Phoenix%20Academy&phoneID=602-235-0240  https://applyforswift.com/?appID=Facebook_Phoenix%20Academy&phoneID=602-235-0240   https://applyforswift.com/?appID=Facebook_Phoenix%20Academy&phoneID=602-235-0240

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Swift Transportation are successful.

Swift Transportation Creative Analysis: 

Swift Transportation placed a Image ad in 2019-10-04-2020-06-16, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Swift Transportation Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States,Puerto Rico,Canada  United States,Puerto Rico,Canada  United States,Puerto Rico,Canada
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Swift Transportation has the best conversion in United States,Puerto Rico,Canada, and can advertise more in United States,Puerto Rico,Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Swift Transportation Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-10-04-2020-06-16  2019-10-04-2020-06-16  2020-01-10-2020-06-16
During  257 days  257 days 159 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Swift Transportation ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 257 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Swift Transportation, helping Swift Transportation to grasp the ad data more clearly.