Top Ads on Sushi Pop

Sushi Pop Background Introduction:

SushiPop nace con el objetivo de que más personas podamos comer Sushi: un muy buen producto a un precio accesible.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Sushi Pop has been advertising and marketing on Facebook for many years. And Sushi Pop has placed 45 of ads on the Facebook platform in the last month. In the past few years,Sushi Pop has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Sushi Pop on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sushi Pop. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sushi Pop.

BigSpy

1.Sushi Pop Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Sushi Pop  Sushi Pop  Sushi Pop
Page Categories  Sushi Restaurant  Sushi Restaurant  Sushi Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Sushi Pop Marketing Objectives Analysis: 

Sushi Pop has been operating in Sushi Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sushi Pop best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Sushi Pop Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  SUSHI POP + FRANUI  30% OFF COMBO TOKYO $259 SUSHI POP 30% OFF TOKYO $244 
Ad Copy Text  Queremos que te quedes en casa (pero también que pases un rico momento) y disfrutes de este Combo! ...  Queremos que te quedes en casa (pero también que pases un rico momento) y disfrutes de este descuen...  Queremos que te quedes en casa (pero también que pases un rico momento) y disfrutes de este descuen...
Link Description  ¿Fanático del Sushi? Nosotros también. Sumate al programa de premios de Pop y ganá sushi gratis!  Válido para WApp y Web  Válido para WApp y Web
Website Link  sushipop.com.ar  sushipop.com.ar  sushipop.com.ar
CTA  LEARN_MORE  SHOP_NOW  SHOP_NOW
Text Word Count 408  441  441
Like 28  0  72

Sushi Pop Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Sushi Pop Top 1 ads got 28 likes. Sushi Pop uses a sentence with the finishing touch title: “SUSHI POP + FRANUI”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Sushi Pop shared 408 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sushi Pop should continue to optimize the ad content.

3.Sushi Pop Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-27-2020-05-04  2020-04-15-2020-04-18  2020-04-15-2020-04-15
Landing Page Link  https://sushipop.com.ar/?utm_source=Facebook_Ads&utm_medium=CPA&utm_campaign=Tokyo  https://sushipop.com.ar/producto/tokyo?utm_source=Facebook_Ads&utm_medium=CPA&utm_campaign=MDCASA_TOKYO&s=2065   https://sushipop.com.ar/producto/tokyo?utm_source=Facebook_Ads&utm_medium=CPA&utm_campaign=MDCASA_TOKYO&s=2065&fbclid=IwAR30nHiScOozGBr2T2F-kr0yvzOHWFrJs7SD1kJCJFhhvhmoxwJgdjin6xM

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sushi Pop are successful.

Sushi Pop Creative Analysis: 

Sushi Pop placed a Image ad in 2020-04-27-2020-05-04, and got 28 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Sushi Pop Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Argentina  Argentina  Argentina
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Sushi Pop has the best conversion in Argentina, and can advertise more in Argentina in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Sushi Pop Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-27-2020-05-04  2020-04-15-2020-04-18  2020-04-15-2020-04-15
During  8 days  4 days 1 days 
Like  28  0  72
Share  0  0  8
Comment  1  0  4

Advertising effectiveness is a direct manifestation of advertising. Sushi Pop ‘s Top 1 ad received 28 likes, 0 shares, 1 comments in just 8 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sushi Pop, helping Sushi Pop to grasp the ad data more clearly.