Top Ads on Surprisshop

Surprisshop Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Surprisshop has been advertising and marketing on Facebook for many years. And Surprisshop has placed 51 of ads on the Facebook platform in the last month. In the past few years,Surprisshop has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Surprisshop on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Surprisshop. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Surprisshop.

BigSpy

1.Surprisshop Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Surprisshop  Surprisshop  Surprisshop
Page Categories  E-commerce Website  E-commerce Website  E-commerce Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Surprisshop Marketing Objectives Analysis: 

Surprisshop has been operating in E-commerce Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Surprisshop best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Surprisshop Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Double Head Sheet Metal Nibbler Cutter  Double Head Sheet Metal Nibbler Cutter Double Head Sheet Metal Nibbler Cutter 
Ad Copy Text   Fits perfectly in the corner of your toolbox, excellent cutting speed by 3 metres per minute,can Cu...  no setting  no setting
Link Description  N/A  N/A  N/A
Website Link  surprisshop.com  surprisshop.com  surprisshop.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 237  0  0
Like 11986  0  0

Surprisshop Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Surprisshop Top 1 ads got 11986 likes. Surprisshop uses a sentence with the finishing touch title: “Double Head Sheet Metal Nibbler Cutter”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Surprisshop shared 237 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Surprisshop should continue to optimize the ad content.

3.Surprisshop Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Others  Others
Ad Time   2020-04-15-2020-06-20  2020-06-16-2020-06-19  2020-06-17-2020-06-19
Landing Page Link  https://surprisshop.com/products/double-head-sheet-metal-nibbler-cutter  https://surprisshop.com/products/double-head-sheet-metal-nibbler-cutter   https://surprisshop.com/products/double-head-sheet-metal-nibbler-cutter

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Surprisshop are successful.

Surprisshop Creative Analysis: 

Surprisshop placed a Video ad in 2020-04-15-2020-06-20, and got 11986 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Surprisshop Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Italy,Israel  N/A  N/A
Language  Norwegian  Norwegian  Norwegian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Surprisshop has the best conversion in Italy,Israel, and can advertise more in Italy,Israel in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Surprisshop Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-15-2020-06-20  2020-06-16-2020-06-19  2020-06-17-2020-06-19
During  67 days  4 days 3 days 
Like  11986  0  0
Share  3626  0  0
Comment  750  0  0

Advertising effectiveness is a direct manifestation of advertising. Surprisshop ‘s Top 1 ad received 11986 likes, 3626 shares, 750 comments in just 67 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Surprisshop, helping Surprisshop to grasp the ad data more clearly.