Top Ads on Superplastic

Superplastic Background Introduction:

Superplastic creates undeniable toys & apparel with the greatest artists in the world. Official launch May 15, 2018.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Superplastic has been advertising and marketing on Facebook for many years. And Superplastic has placed 182 of ads on the Facebook platform in the last month. In the past few years,Superplastic has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Superplastic on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Superplastic. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Superplastic.

BigSpy

1.Superplastic Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Superplastic  Superplastic  Superplastic
Page Categories  Games/Toys  Games/Toys  Games/Toys
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Superplastic Marketing Objectives Analysis: 

Superplastic has been operating in Games/Toys for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Superplastic best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Superplastic Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ALMOST GONE ☠️  N/A N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  8-inches tall, soft vinyl, $65.  N/A  N/A
Website Link  superplastic.co  superplastic.co  superplastic.co
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

Superplastic Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Superplastic Top 1 ads got 0 likes. Superplastic uses a sentence with the finishing touch title: “ALMOST GONE ☠️”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Superplastic shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Superplastic should continue to optimize the ad content.

3.Superplastic Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Carousel
Ad Time   2020-05-29-2020-06-20  2020-06-09-2020-06-20  2020-06-01-2020-06-20
Landing Page Link  https://superplastic.co/products/crocodilius-superjanky-james-groman-designer-art-toy  https://superplastic.co/products/gorillaz-2d-vinyl-art-toy   https://superplastic.co/products/janky-series-two-blind-box

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Superplastic are successful.

Superplastic Creative Analysis: 

Superplastic placed a Image ad in 2020-05-29-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Superplastic Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  French  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Superplastic has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Superplastic Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-29-2020-06-20  2020-06-09-2020-06-20  2020-06-01-2020-06-20
During  23 days  12 days 20 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Superplastic ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 23 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Superplastic, helping Superplastic to grasp the ad data more clearly.