Top Ads on Superhuman
Superhuman Background Introduction:
Дэвид Вердези. Антрополог. 30 лет изучаю людей со сверспособностями. Эксперт ООН. superhuman.su/
Superhuman has been advertising and marketing on Facebook for many years. And Superhuman has placed 178 of ads on the Facebook platform in the last month. In the past few years,Superhuman has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Superhuman on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Superhuman. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Superhuman.
1.Superhuman Top 3 Ads Basic Understanding
|Page Categories||Vitamins/Supplements||Vitamins/Supplements||Food & Beverage Company|
Superhuman Marketing Objectives Analysis:
Superhuman has been operating in Vitamins/Supplements for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Superhuman best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Superhuman Top 3 Ads Content Display
|Ad Headline||Mass Shredder Stack is back in stock!||Elite immune system boosting is only ONE click awaySave up to 30%||The ONLY Black Seed Oil With 2,500+ 5-Star Reviews|
|Ad Copy Text||Mass Shredder Stack is back in stock! Because we sold out so so quick and a lot of people missed ou...||Boost your immune system NOW but pay LATER with AfterPay! TAP the link and use AfterPay at checko...||Super-oil for skin, hair, and digestion support.* "I love black seed oil! I can feel a huge differe...|
|Link Description||For Guys Who Want Aggressive Fat Loss & Muscle Gains† The Mass Shredder Stack is our most aggressive Recomp Stack and is for guys who want Aggressive Fat Loss and Rapid Muscle Gains. The Mass Shredder is the only recomp stack ever made that hits the 5 Pillars of rapid full body transformation ...||N/A||Cold-pressed, high potency, better tasting. That's Maju.|
|Text Word Count||296||225||681|
Superhuman Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Superhuman Top 1 ads got 62 likes. Superhuman uses a sentence with the finishing touch title: “Mass Shredder Stack is back in stock!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Superhuman shared 296 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Superhuman should continue to optimize the ad content.
3.Superhuman Top 3 Ads Creative Selection
|Landing Page Link||https://www.alphalion.com/products/mass-shredder-stack?fbc_id=23844169560640288&fbclid=IwAR0UdxErXKSfqfZmnLPoNoTiXY0L090op6ILGHaVGfoOHqcaSJg-%5C-%04J50nY||https://www.alphalion.com/pages/superhuman-greens-special?utm_source=facebook&utm_medium=cpc&utm_campaign=2020/04/10-AP-MOFU-CBO-LC-Greens+Standalone-AfterPay+Focus&utm_content=20/04/10-VC+2%2B+180d-AfterPay+Focus+-+Copy-Facebook_Mobile_Feed&utm_term=04/10-MOF-Greens+Standalone-AferPay+Focus-CV02-GIF03-1280262395502619&fbclid=IwAR1Ns6ey-AZSJ1GdId-fwo984SHC-C4n2h2hq6Vbs5AwdYuI6U1fj7EMhZ4||https://blackseedoil.majusuperfoods.com/|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Superhuman are successful.
Superhuman Creative Analysis:
Superhuman placed a Image ad in 2020-01-14-2020-06-18, and got 62 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Superhuman Top 3 Ads Audience Analysis:
Superhuman has the best conversion in N/A, and can advertise more in N/A in the future.
5.Superhuman Top 3 Ads Performance Display
|During||157 days||71 days||10 days|
Advertising effectiveness is a direct manifestation of advertising. Superhuman ‘s Top 1 ad received 62 likes, 9 shares, 15 comments in just 157 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Superhuman, helping Superhuman to grasp the ad data more clearly.