Top Ads on Sqore

Sqore Background Introduction:

Want to study abroad? Sqore helps you find a study programme that matches your interest.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Sqore has been advertising and marketing on Facebook for many years. And Sqore has placed 145 of ads on the Facebook platform in the last month. In the past few years,Sqore has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Sqore on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sqore. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sqore.

BigSpy

1.Sqore Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Sqore  Sqore  Sqore
Page Categories  Trade School  Recruiter  Recruiter
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Sqore Marketing Objectives Analysis: 

Sqore has been operating in Trade School for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sqore best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Sqore Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Discover if you are made for the Master in Management  ادرس في بريطانيا! Is this online MBA for you? 
Ad Copy Text  Ready to join a Top French Business School, customise your path and build the career that suits you?...  -  Would you like to boost your career? South Wales University offers an online MBA programme and gra...
Link Description  N/A  Do you meet the requirements to study for a Bachelor's degree in MSc Fashion and Luxury Marketing at York St John University?  The University of South Wales is a major player in UK higher education. The University is renowned for its partnerships with major employers all over the world.
Website Link  edu.sqore.com  edu.sqore.com  edu.sqore.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 128  214  188
Like 226  147  939

Sqore Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Sqore Top 1 ads got 226 likes. Sqore uses a sentence with the finishing touch title: “Discover if you are made for the Master in Management”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Sqore shared 128 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sqore should continue to optimize the ad content.

3.Sqore Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-05-03-2020-05-17  2019-08-06-2019-12-16  2019-07-11-2019-12-10
Landing Page Link  https://edu.sqore.com/u/montpellier-business-school/p/master-in-management?utm_source=facebook&utm_medium=video&utm_campaign=pge_Sqore_avril-mai2020&utm_term=INT&utm_content=questionnaire&fbclid=IwAR0P_Xc3J4u1vY2OD0Cp-Al3EIs4e2WxdjSMmNNMIWHj-KY_VJbP3S0fX1Y  https://edu.sqore.com/u/york-st-john-university/p/msc-fashion-and-luxury-marketing?utm_source=fbad&utm_medium=MENAB2&utm_campaign=St.York   https://edu.sqore.com/u/university-of-south-wales/p/mba?utm_source=FB

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sqore are successful.

Sqore Creative Analysis: 

Sqore placed a Video ad in 2020-05-03-2020-05-17, and got 226 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Sqore Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Sqore has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Sqore Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-03-2020-05-17  2019-08-06-2019-12-16  2019-07-11-2019-12-10
During  15 days  133 days 153 days 
Like  226  147  939
Share  3  13  22
Comment  4  12  17

Advertising effectiveness is a direct manifestation of advertising. Sqore ‘s Top 1 ad received 226 likes, 3 shares, 4 comments in just 15 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sqore, helping Sqore to grasp the ad data more clearly.