Top Ads on SpringWell

SpringWell Background Introduction:

http://www.springwell.rs

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SpringWell has been advertising and marketing on Facebook for many years. And SpringWell has placed 101 of ads on the Facebook platform in the last month. In the past few years,SpringWell has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SpringWell on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SpringWell. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SpringWell.

BigSpy

1.SpringWell Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SpringWell  SpringWell  SpringWell
Page Categories  Medical & Health  Medical & Health  Medical & Health
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  N/A  woocommerce

SpringWell Marketing Objectives Analysis: 

SpringWell has been operating in Medical & Health for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SpringWell best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SpringWell Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Bronzan za savršen zlatno-bronzani ten  SpringWell Kako podmazati zglobove i rešiti se bolova za 21 dan? 
Ad Copy Text  Ako želite da imate savršeni zlatno-bronzani ten tokom cele godine, a da se uopšte ne izlažete s...  BRONZAN BIO KAPI za samotamnjenje za zavodljivi bronzani ten bez izlaganja suncu! Prilika za dobru ...  no setting
Link Description  3 puta brže do neodoljivog, intenzivnog i prirodnog tena  BRONZAN BIO KAPI za samotamnjenje za zavodljivi bronzani ten bez izlaganja suncu! Prilika za dobru kupovinu: Dr. Viton - BRONZAN BIO KAPI po ceni od 1359 din. u svim Lilly apotekama!  Super moćna formula sa trostrukim dejstvom za zglobove, hrskavicu i kosti! Smanjuje bol, ukočenost i oticanje zglobova Pomaže kod osteoartritisa i reumatoidnog artritisa Povećava elastičnost zglobova, tetiva i ligamenata Podmazuje, regeneriše i obnavlja zglobove i hrskavicu Smanjuje upale zglo...
Website Link  springwell.rs  www.facebook.com  springwell.rs
CTA  LEARN_MORE    
Text Word Count 1517  184  0
Like 1135  545  122

SpringWell Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SpringWell Top 1 ads got 1135 likes. SpringWell uses a sentence with the finishing touch title: “Bronzan za savršen zlatno-bronzani ten”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SpringWell shared 1517 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SpringWell should continue to optimize the ad content.

3.SpringWell Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-05-06-2020-06-19  2020-06-10-2020-06-18  2020-06-14-2020-06-18
Landing Page Link  https://springwell.rs/proizvodi/dr-viton-bronzan/  https://www.facebook.com/springwell.rs/?refid=28&_ft_=adid.23844948553720698:qid.6839863045605133275:mf_story_key.-4734404925650882022:is_sponsored.1:ei.AI@AQJC08AiR58BuSsuulCK1AyGb9ZJOvT7lt2n-6WSX0OMn3AtArxIf2nu6wDj0_9CjwCqH3HrPwmdalape_rd8Dfv:top_level_post_id.1592578454232476:content_owner_id_new.490193647804301:page_id.490193647804301:src.22:photo_id.1592578454232476:story_location.5:story_attachment_style.photo:view_time.1592529715:filter.h_nor:tds_flgs.3:actrs.490193647804301:page_insights.%7B%22490193647804301%22:%7B%22page_id%22:490193647804301,%22page_id_type%22:%22page%22,%22actor_id%22:490193647804301,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntPhotoUploadBatchNodeBasedEdgeStory%22,%22post_context%22:%7B%22object_fbtype%22:22,%22publish_time%22:1591863265,%22story_name%22:%22EntPhotoUploadBatchNodeBasedEdgeStory%22,%22story_fbid%22:%5B1592578454232476%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:490193647804301,%22page_id%22:490193647804301,%22post_id%22:0,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R   https://springwell.rs/proizvodi/movens/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SpringWell are successful.

SpringWell Creative Analysis: 

SpringWell placed a Video ad in 2020-05-06-2020-06-19, and got 1135 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SpringWell Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Croatian  Croatian  Croatian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SpringWell has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SpringWell Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-06-2020-06-19  2020-06-10-2020-06-18  2020-06-14-2020-06-18
During  45 days  9 days 5 days 
Like  1135  545  122
Share  72  12  16
Comment  29  3  5

Advertising effectiveness is a direct manifestation of advertising. SpringWell ‘s Top 1 ad received 1135 likes, 72 shares, 29 comments in just 45 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SpringWell, helping SpringWell to grasp the ad data more clearly.