Top Ads on Spring Maternity

Spring Maternity Background Introduction:

Feel stylish and comfortable in our range of maternity and nursing clothing that take you through 9 months and beyond.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Spring Maternity has been advertising and marketing on Facebook for many years. And Spring Maternity has placed 16 of ads on the Facebook platform in the last month. In the past few years,Spring Maternity has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Spring Maternity on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Spring Maternity. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Spring Maternity.

BigSpy

1.Spring Maternity Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Spring Maternity  Spring Maternity  Spring Maternity
Page Categories  Maternity & Nursing Clothing Store  Maternity & Nursing Clothing Store  Maternity & Nursing Clothing Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Spring Maternity Marketing Objectives Analysis: 

Spring Maternity has been operating in Maternity & Nursing Clothing Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Spring Maternity best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Spring Maternity Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  STOREWIDE 50% OFF 2ND PC MATERNITY & NURSING WEAR  STOREWIDE 50% OFF 2ND PC MATERNITY & NURSING WEAR STOREWIDE 50% OFF 2ND PC MATERNITY & NURSING WEAR 
Ad Copy Text  MOTHER’S DAY SPECIAL - STOREWIDE 50% OFF SECOND PIECE FROM 22 APR - 8 MAY Treat yourself with tren...  MOTHER’S DAY SPECIAL - STOREWIDE 50% OFF SECOND PIECE FROM 22 APR - 8 MAY Treat yourself with tren...  MOTHER’S DAY SPECIAL - STOREWIDE 50% OFF SECOND PIECE FROM 22 APR - 8 MAY Treat yourself with tren...
Link Description  Spring Maternity is a leading maternity and nursing wear brand. We set out to make every pregnancy beautiful. Fast worldwide shipping!  Spring Maternity is a leading maternity and nursing wear brand. We set out to make every pregnancy beautiful. Fast worldwide shipping!  Spring Maternity is a leading maternity and nursing wear brand. We set out to make every pregnancy beautiful. Fast worldwide shipping!
Website Link  www.springmaternity.com  www.springmaternity.com  www.springmaternity.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 434  434  434
Like 0  0  0

Spring Maternity Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Spring Maternity Top 1 ads got 0 likes. Spring Maternity uses a sentence with the finishing touch title: “STOREWIDE 50% OFF 2ND PC MATERNITY & NURSING WEAR”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Spring Maternity shared 434 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Spring Maternity should continue to optimize the ad content.

3.Spring Maternity Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-22-2019-05-06  2019-04-22-2019-05-06  2019-04-22-2019-05-06
Landing Page Link  https://www.springmaternity.com/  https://www.springmaternity.com/   https://www.springmaternity.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Spring Maternity are successful.

Spring Maternity Creative Analysis: 

Spring Maternity placed a Image ad in 2019-04-22-2019-05-06, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Spring Maternity Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Singapore  Singapore  Singapore
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Spring Maternity has the best conversion in Singapore, and can advertise more in Singapore in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Spring Maternity Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-22-2019-05-06  2019-04-22-2019-05-06  2019-04-22-2019-05-06
During  15 days  15 days 15 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Spring Maternity ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 15 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Spring Maternity, helping Spring Maternity to grasp the ad data more clearly.