Top Ads on SportGallery
SportGallery Background Introduction:
Όλες οι επώνυμες αθλητικές εταιρίες σε τιμές που δεν θα βρεις αλλού
SportGallery has been advertising and marketing on Facebook for many years. And SportGallery has placed 44 of ads on the Facebook platform in the last month. In the past few years,SportGallery has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for SportGallery on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SportGallery. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SportGallery.
1.SportGallery Top 3 Ads Basic Understanding
|Page Categories||Sporting Goods Store||Sporting Goods Store||Sporting Goods Store|
SportGallery Marketing Objectives Analysis:
SportGallery has been operating in Sporting Goods Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SportGallery best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.SportGallery Top 3 Ads Content Display
|Ad Headline||Ποδοσφαιρικά Παπούτσια -50%!||Nike Ποδοσφαιρικά Παπούτσια -50%!||Ποδοσφαιρικά Παπούτσια -50%!!!|
|Ad Copy Text||Ποδοσφαιρικά Παπούτσια με Εκπτώσεις -50%!!!⚽️⚽️⚽️ Κάν...||⚽ Τα αγαπημένα σου Nike Ποδοσφαιρικά Παπούτσια τώρα με Έ...||Κάνε τώρα κλικ και βρες όλα τα Ποδοσφαιρικά Παπούτσια ...|
|Text Word Count||147||124||135|
SportGallery Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. SportGallery Top 1 ads got 149 likes. SportGallery uses a sentence with the finishing touch title: “Ποδοσφαιρικά Παπούτσια -50%!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. SportGallery shared 147 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SportGallery should continue to optimize the ad content.
3.SportGallery Top 3 Ads Creative Selection
|Landing Page Link||https://www.sportgallery.gr/podosfairo/?features_hash=7-38&utm_source=facebook&utm_medium=social&utm_campaign=podosfairika_papoutsia_200520&utm_content=podosfairika_papoutsia_200520||https://www.sportgallery.gr/podosfairo/?features_hash=1-2_7-38&utm_source=facebook&utm_medium=social&utm_campaign=nike_podosfairika_150520&utm_content=nike_podosfairika_150520||https://www.sportgallery.gr/podosfairo/?utm_source=facebook&utm_medium=social&utm_campaign=podosfairika_papoutsia_270520&utm_content=podosfairika_papoutsia_270520&features_hash=7-38|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SportGallery are successful.
SportGallery Creative Analysis:
SportGallery placed a Image ad in 2020-05-25-2020-06-20, and got 149 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.SportGallery Top 3 Ads Audience Analysis:
SportGallery has the best conversion in Greece, and can advertise more in Greece in the future.
5.SportGallery Top 3 Ads Performance Display
|During||27 days||7 days||5 days|
Advertising effectiveness is a direct manifestation of advertising. SportGallery ‘s Top 1 ad received 149 likes, 2 shares, 0 comments in just 27 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SportGallery, helping SportGallery to grasp the ad data more clearly.