Top Ads on Sport Vision

Sport Vision Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Sport Vision has been advertising and marketing on Facebook for many years. And Sport Vision has placed 682 of ads on the Facebook platform in the last month. In the past few years,Sport Vision has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Sport Vision on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sport Vision. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sport Vision.

BigSpy

1.Sport Vision Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Sport Vision  Sport Vision  Sport Vision
Page Categories  Sportswear Store  Sporting Goods Store  Sportswear Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Sport Vision Marketing Objectives Analysis: 

Sport Vision has been operating in Sportswear Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sport Vision best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Sport Vision Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Comandă online!  Pogledajte ponudu adidas Pantofi sport GAMECOURT M | SportVision Romania 
Ad Copy Text  Am pregătit reduceri speciale de vară de până la 50% la cele mai tari produse!  Koja Nike kombinacija je vaš izbor? Naručite svoj savršen spoj danas.  Fii #cool cu produsele de pe Sportvision.ro Profită de #prețuri mici Beneficiază de #ofertele noa...
Link Description  N/A  N/A  N/A
Website Link  www.sportvision.ro  www.facebook.com  www.sportvision.ro
CTA  SHOP_NOW  LEARN_MORE  SHOP_NOW
Text Word Count 82  72  136
Like 7  26  0

Sport Vision Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Sport Vision Top 1 ads got 7 likes. Sport Vision uses a sentence with the finishing touch title: “Comandă online!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Sport Vision shared 82 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sport Vision should continue to optimize the ad content.

3.Sport Vision Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Carousel
Ad Time   2020-06-14-2020-06-19  2020-06-16-2020-06-19  2020-05-12-2020-06-19
Landing Page Link  https://www.sportvision.ro/produse/summer-sale/  https://www.facebook.com/sportvisionbih/?_sref_=3365448246822699&refid=28&_ft_=adid.23844943053490449:qid.6839965377538048143:mf_story_key.7975774367419994309:is_sponsored.1:ei.AI@AQLoBb3PBosr30iS1Gl6FBMlKJnIbs_RDduekvyrqOaIdm9pWso82UfwVCuaB3PvyQtmrsAMAZCYs_p_NidbDhO1:top_level_post_id.3365448250156032:content_owner_id_new.258123254221896:call_to_action_type.LEARN_MORE:page_id.258123254221896:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1592553162:filter.h_nor:tds_flgs.3:actrs.258123254221896:page_insights.%7B%22258123254221896%22:%7B%22page_id%22:258123254221896,%22page_id_type%22:%22page%22,%22actor_id%22:258123254221896,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1592386512,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3365448250156032%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:258123254221896,%22page_id%22:258123254221896,%22post_id%22:3365448250156032,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R   https://www.sportvision.ro/pantofi-sport/329234-puma-lqdcell-shatter-xt-trail-wn-s?utm_source=facebook&utm_medium=cpc&utm_campaign=WD_FB_Conv_Audiente_Generale&utm_term=RTG_TOS&utm_content=Carusel_Dinamic&fbclid=IwAR0MJcz3jpm6zp8qiXR03J57GKt2slq9sA_DOPthPGlQM2ok2qf7Kvys6yg

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sport Vision are successful.

Sport Vision Creative Analysis: 

Sport Vision placed a Image ad in 2020-06-14-2020-06-19, and got 7 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Sport Vision Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Romania  Bosnia Hercegovina  Romania
Language  Romanian  Slovenian  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Sport Vision has the best conversion in Romania, and can advertise more in Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Sport Vision Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-14-2020-06-19  2020-06-16-2020-06-19  2020-05-12-2020-06-19
During  6 days  4 days 39 days 
Like  7  26  0
Share  0  0  5
Comment  0  1  0

Advertising effectiveness is a direct manifestation of advertising. Sport Vision ‘s Top 1 ad received 7 likes, 0 shares, 0 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sport Vision, helping Sport Vision to grasp the ad data more clearly.