Top Ads on Splendid

Splendid Background Introduction:

It's not just about what you wear, it's about what gets you up in the morning. #MyInspiredLife

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Splendid has been advertising and marketing on Facebook for many years. And Splendid has placed 381 of ads on the Facebook platform in the last month. In the past few years,Splendid has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Splendid on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Splendid. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Splendid.

BigSpy

1.Splendid Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Splendid  Splendid  Splendid
Page Categories  E-commerce Website  E-commerce Website  E-commerce Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Splendid Marketing Objectives Analysis: 

Splendid has been operating in E-commerce Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Splendid best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Splendid Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  الساعة الذكية d13 موديل ٢٠٢٠  السوار الذكي m4 موديل ٢٠٢٠ الساعة الذكية d13 موديل ٢٠٢٠ 
Ad Copy Text  الساعة الذكيه الجديده ٢٠٢٠ متوفر الأن بخصم خاص و توصيل...  -  ⌚ SMART WATCH -D13 الساعة الذكية لتتبع اللياقة البدنية السعر...
Link Description  تقييم ايجابي ٩٨٤٥٧  تقييم ايجابي ٩٨٧٥٤٥٧  تقييم ايجابي ٩٨٤٥٧
Website Link  eg.yousplendid.net  yousplendid.com  eg.yousplendid.net
CTA  GET_OFFER  SHOP_NOW  SHOP_NOW
Text Word Count 989  909  903
Like 586  1713  794

Splendid Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Splendid Top 1 ads got 586 likes. Splendid uses a sentence with the finishing touch title: “الساعة الذكية d13 موديل ٢٠٢٠”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Splendid shared 989 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is GET_OFFER.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Splendid should continue to optimize the ad content.

3.Splendid Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-12-2020-06-20  2020-03-19-2020-06-20  2020-05-12-2020-06-20
Landing Page Link  https://eg.yousplendid.net/d13_smart_watch/offer?id=48&fbclid=IwAR3LGpP8yE6_Mp192M2f-n0flQmUJXJQbTEt5SZHbCmkSrpFcGyYiHv72lI  https://yousplendid.com/smart_bracelet/?fbclid=IwAR3lfWBfiuzG_oYKAxFgdvdkcwlMGcG4ymSmhQ9DcQwfFv3zT000JUxJrFc   https://eg.yousplendid.net/d13_smart_watch/offer?id=48&fbclid=IwAR1ysZu8tc38k9QKZDlDbr2EKIrTs1eCEaLO96TmGj4Aofer31jrL3Wrm4o

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Splendid are successful.

Splendid Creative Analysis: 

Splendid placed a Image ad in 2020-05-12-2020-06-20, and got 586 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Splendid Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Egypt  Egypt,Saudi Arabia  Egypt,Saudi Arabia
Language  Persian  Persian  Persian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Splendid has the best conversion in Egypt, and can advertise more in Egypt in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Splendid Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-12-2020-06-20  2020-03-19-2020-06-20  2020-05-12-2020-06-20
During  40 days  94 days 40 days 
Like  586  1713  794
Share  87  187  67
Comment  215  777  191

Advertising effectiveness is a direct manifestation of advertising. Splendid ‘s Top 1 ad received 586 likes, 87 shares, 215 comments in just 40 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Splendid, helping Splendid to grasp the ad data more clearly.