Top Ads on Spero Dei

Spero Dei Background Introduction:

Spero Dei is a New Church Rethinking Faith

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Spero Dei has been advertising and marketing on Facebook for many years. And Spero Dei has placed 5 of ads on the Facebook platform in the last month. In the past few years,Spero Dei has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Spero Dei on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Spero Dei. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Spero Dei.

BigSpy

1.Spero Dei Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Spero Dei  Spero Dei  Spero Dei
Page Categories  Nondenominational Church  Nondenominational Church  Nondenominational Church
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Spero Dei Marketing Objectives Analysis: 

Spero Dei has been operating in Nondenominational Church for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Spero Dei best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Spero Dei Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  LIVING CENTERED IN AN EDGY TIME - MOVING FROM EDGE TO CENTER  Spero Dei Photos from Spero Dei's post 
Ad Copy Text  Let go. Live present. Spero Dei.  We’re so excited to celebrate our first Easter as a church family. Invite a friend and join us at ...  Our hearts are full from the first ever Spero Dei Easter Egg Hunt! . . . #sperodei #whereyourstory...
Link Description  N/A  N/A  N/A
Website Link  www.youtube.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 32  553  183
Like 5  8  18

Spero Dei Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Spero Dei Top 1 ads got 5 likes. Spero Dei uses a sentence with the finishing touch title: “LIVING CENTERED IN AN EDGY TIME - MOVING FROM EDGE TO CENTER”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Spero Dei shared 32 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Spero Dei should continue to optimize the ad content.

3.Spero Dei Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Carousel
Ad Time   2020-04-01-2020-04-01  2019-04-10-2019-04-20  2019-04-14-2019-04-17
Landing Page Link  https://www.youtube.com/watch?v=aH8tfyMKRcc  https://www.facebook.com/sperodeichurch/videos/555866464936891/   https://www.facebook.com/417530528678187/posts/657550158009555/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Spero Dei are successful.

Spero Dei Creative Analysis: 

Spero Dei placed a Image ad in 2020-04-01-2020-04-01, and got 5 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Spero Dei Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  Dutch  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Spero Dei has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Spero Dei Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-01-2020-04-01  2019-04-10-2019-04-20  2019-04-14-2019-04-17
During  1 days  11 days 4 days 
Like  5  8  18
Share  0  5  0
Comment  0  1  2

Advertising effectiveness is a direct manifestation of advertising. Spero Dei ‘s Top 1 ad received 5 likes, 0 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Spero Dei, helping Spero Dei to grasp the ad data more clearly.