Top Ads on SpareBank 1 SMN

SpareBank 1 SMN Background Introduction:

Fortell oss hva du har på hjertet! Vi er her for å hjelpe deg :) (men ikke legg igjen sensitive personopplysninger) Tlf: 915 07300 Epost: smn@smn.no

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

SpareBank 1 SMN has been advertising and marketing on Facebook for many years. And SpareBank 1 SMN has placed 52 of ads on the Facebook platform in the last month. In the past few years,SpareBank 1 SMN has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for SpareBank 1 SMN on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for SpareBank 1 SMN. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from SpareBank 1 SMN.

BigSpy

1.SpareBank 1 SMN Top 3 Ads Basic Understanding

   top1  top2  top3
Name  SpareBank 1 SMN  SpareBank 1 SMN  SpareBank 1 SMN
Page Categories  Bank  Bank  Bank
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

SpareBank 1 SMN Marketing Objectives Analysis: 

SpareBank 1 SMN has been operating in Bank for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. SpareBank 1 SMN best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.SpareBank 1 SMN Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  SpareBank 1 SMN  SpareBank 1 SMN Kan bedriften din gi unge sommerjobb? 
Ad Copy Text  Du som er medlem i et LO-forbund kan spare tusener på å ta i bruk fordelene dine. Her er noen grun...  Er du medlem i et LO-forbund? Sjekk dine fordeler i dag - det kan du spare mye på!   Bedrifter, gårdbrukere, næringsliv! Kan dere tilby unge sommerjobb? ???? I år spleiser vi på l...
Link Description  N/A  N/A  N/A
Website Link  www.sparebank1.no  www.sparebank1.no  www.sparebank1.no
CTA  WATCH_MORE  WATCH_MORE  
Text Word Count 131  85  112
Like 11  10  851

SpareBank 1 SMN Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. SpareBank 1 SMN Top 1 ads got 11 likes. SpareBank 1 SMN uses a sentence with the finishing touch title: “SpareBank 1 SMN”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. SpareBank 1 SMN shared 131 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is WATCH_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. SpareBank 1 SMN should continue to optimize the ad content.

3.SpareBank 1 SMN Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2020-06-03-2020-06-19  2020-05-26-2020-06-17  2020-05-28-2020-06-08
Landing Page Link  https://www.sparebank1.no/nb/smn/privat/lan/boliglan/lofavor-boliglan-ung.html?cid=social;;facebook;;lofavor;;ung;;karusell;;fordeler2var2020;;rekkeviddebergen  https://www.sparebank1.no/nb/smn/privat/lan/boliglan/lofavor-boliglan-ung.html?cid=social%3B%3Bfacebook%3B%3Blofavor%3B%3Bung%3B%3Bkarusell%3B%3Bfordelervar20202&fbclid=IwAR0b9J4SzvvVN9-j6a7BnWYmi1hEPLFAv47uEpkLBzHoBOc3Wa2cTsBQs_A   https://www.sparebank1.no/nb/smn/om-oss/nyheter/kan-bedriften-din-gi-uge-sommerjobb.html?cid=social%3B%3Bfacebook%3B%3Bsamfunnsutbytte%3B%3Bkoronadugnad%3B%3Bsommerjobb&fbclid=IwAR0nUbLp8IRI6dEh445Ua4jp3Zbw25j_IbxE_wFJyqXUwI-8i2lRAozp0jU

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by SpareBank 1 SMN are successful.

SpareBank 1 SMN Creative Analysis: 

SpareBank 1 SMN placed a Carousel ad in 2020-06-03-2020-06-19, and got 11 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.SpareBank 1 SMN Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Norway  Norway  Norway
Language  Indonesian  Indonesian  Danish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

SpareBank 1 SMN has the best conversion in Norway, and can advertise more in Norway in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.SpareBank 1 SMN Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-03-2020-06-19  2020-05-26-2020-06-17  2020-05-28-2020-06-08
During  17 days  23 days 12 days 
Like  11  10  851
Share  1  1  203
Comment  0  2  30

Advertising effectiveness is a direct manifestation of advertising. SpareBank 1 SMN ‘s Top 1 ad received 11 likes, 1 shares, 0 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for SpareBank 1 SMN, helping SpareBank 1 SMN to grasp the ad data more clearly.