Top Ads on Spa Bleu

Spa Bleu Background Introduction:

Aveda Lifestyle Salon and Spa promoting a healthy mind and body

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Spa Bleu has been advertising and marketing on Facebook for many years. And Spa Bleu has placed 14 of ads on the Facebook platform in the last month. In the past few years,Spa Bleu has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Spa Bleu on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Spa Bleu. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Spa Bleu.

BigSpy

1.Spa Bleu Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Spa Bleu  Spa Bleu  Spa Bleu
Page Categories  Waxing Service  Waxing Service  Waxing Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Spa Bleu Marketing Objectives Analysis: 

Spa Bleu has been operating in Waxing Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Spa Bleu best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Spa Bleu Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Spa Bleu  Spa Bleu Spa Bleu 
Ad Copy Text  She’s saying she wants a spa day. Receive a complimentary full-size Aveda Hand Relief when you buy...  Spa Bleu is teaming up with Pinot's Palette for a painting & wine party April 28 to benefit Alliance...   Bright copper vibes #spableu #hairbymegan #southbarrington : @meganfoli on Instagram
Link Description  She’s saying she wants a spa day. Receive a complimentary full-size Aveda Hand Relief when you buy $150 in gift cards. Through Mother’s Day. Get the details: https://spa-bleu.com/mothers-day-2019/  Spa Bleu is teaming up with Pinot's Palette for a painting & wine party April 28 to benefit Alliance for the Great Lakes! We’re also FUN-draising for clean water with a raffle for luxe salon spa prizes, Yoga for Water, and more. Click for more info and to get in on the action: https://spa-bleu.com/earth-month-2019/   Bright copper vibes #spableu #hairbymegan #southbarrington : @meganfoli on Instagram
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 200  319  87
Like 40  24  86

Spa Bleu Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Spa Bleu Top 1 ads got 40 likes. Spa Bleu uses a sentence with the finishing touch title: “Spa Bleu”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Spa Bleu shared 200 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Spa Bleu should continue to optimize the ad content.

3.Spa Bleu Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-17-2019-04-23  2019-04-21-2019-04-23  2019-04-19-2019-04-23
Landing Page Link  https://www.facebook.com/SpaBleuAveda/photos/a.152392244807974/5421385327908613/?type=3  https://www.facebook.com/132525430127989/posts/5393776857336127/   https://www.facebook.com/SpaBleuAveda/photos/a.152392244807974/5427468867300259/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Spa Bleu are successful.

Spa Bleu Creative Analysis: 

Spa Bleu placed a Image ad in 2019-04-17-2019-04-23, and got 40 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Spa Bleu Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Spa Bleu has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Spa Bleu Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-17-2019-04-23  2019-04-21-2019-04-23  2019-04-19-2019-04-23
During  7 days  3 days 5 days 
Like  40  24  86
Share  4  4  0
Comment  0  0  1

Advertising effectiveness is a direct manifestation of advertising. Spa Bleu ‘s Top 1 ad received 40 likes, 4 shares, 0 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Spa Bleu, helping Spa Bleu to grasp the ad data more clearly.