Top Ads on Soundtoys

Soundtoys Background Introduction:

Designing audio effects plug-ins with real analog attitude. www.soundtoys.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Soundtoys has been advertising and marketing on Facebook for many years. And Soundtoys has placed 121 of ads on the Facebook platform in the last month. In the past few years,Soundtoys has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Soundtoys on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Soundtoys. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Soundtoys.

BigSpy

1.Soundtoys Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Soundtoys  Soundtoys  Soundtoys
Page Categories  Musical Instrument  Musical Instrument  Musical Instrument
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Soundtoys Marketing Objectives Analysis: 

Soundtoys has been operating in Musical Instrument for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Soundtoys best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Soundtoys Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  SPRING SALE!  SPRING SALE! SPRING SALE! 
Ad Copy Text  Save 75% on analog tremolo effects with beat-synced rhythmic chopping. Ends May 30. soundtoys.com  Save 75% on the top mix engineers’ choice for analog quality saturation. Ends May 30. soundtoys...  Save 75% on analog tremolo effects with beat-synced rhythmic chopping. Ends May 30. soundtoys.com
Link Description  Reg $129. NOW $29!  Reg $199. NOW $49!  Reg $129. NOW $29!
Website Link  www.soundtoys.com  www.soundtoys.com  soundtoys.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 99  104  99
Like 4  7  4

Soundtoys Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Soundtoys Top 1 ads got 4 likes. Soundtoys uses a sentence with the finishing touch title: “SPRING SALE!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Soundtoys shared 99 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Soundtoys should continue to optimize the ad content.

3.Soundtoys Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-06-2020-05-23  2020-05-06-2020-05-23  2020-05-06-2020-05-23
Landing Page Link  https://www.soundtoys.com/product/tremolator/?utm_source=facebook&utm_medium=paidsocialad&utm_campaign=springsale2020  https://www.soundtoys.com/product/decapitator/   https://www.soundtoys.com/?utm_source=facebook&utm_medium=paidsocialad&utm_campaign=springsale2020

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Soundtoys are successful.

Soundtoys Creative Analysis: 

Soundtoys placed a Image ad in 2020-05-06-2020-05-23, and got 4 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Soundtoys Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Norway,Romania  Bulgaria,Romania,Norway...  Norway
Language  German  German  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Soundtoys has the best conversion in Norway,Romania, and can advertise more in Norway,Romania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Soundtoys Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-06-2020-05-23  2020-05-06-2020-05-23  2020-05-06-2020-05-23
During  18 days  18 days 18 days 
Like  4  7  4
Share  0  0  0
Comment  0  1  0

Advertising effectiveness is a direct manifestation of advertising. Soundtoys ‘s Top 1 ad received 4 likes, 0 shares, 0 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Soundtoys, helping Soundtoys to grasp the ad data more clearly.