Top Ads on Soul星球

Soul星球 Background Introduction:

褪去了皮囊之后,是否还有人会爱你真实灵魂的模样?

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Soul星球 has been advertising and marketing on Facebook for many years. And Soul星球 has placed 503 of ads on the Facebook platform in the last month. In the past few years,Soul星球 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Soul星球 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Soul星球. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Soul星球.

BigSpy

1.Soul星球 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Soul星球  Soul星球  Soul星球
Page Categories  Software  Software  Software
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Soul星球 Marketing Objectives Analysis: 

Soul星球 has been operating in Software for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Soul星球 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Soul星球 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Soul-跟随灵魂找到你  Soul-跟随灵魂找到你 Soul-跟随灵魂找到你 
Ad Copy Text  時下超in的弱關係社交,通過完成30秒的“靈魂測試”,來找到心靈相通的小...  时下超in的弱关系社交,通过完成30秒的“灵魂测试”,来找到心灵相通的小...  时下超in的弱关系社交,通过完成30秒的“灵魂测试”,来找到心灵相通的小...
Link Description  N/A  N/A  N/A
Website Link  play.google.com  play.google.com  play.google.com
CTA  INSTALL_MOBILE_APP  SIGN_UP  INSTALL_MOBILE_APP
Text Word Count 232  230  230
Like 3  6  2

Soul星球 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Soul星球 Top 1 ads got 3 likes. Soul星球 uses a sentence with the finishing touch title: “Soul-跟随灵魂找到你”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Soul星球 shared 232 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Soul星球 should continue to optimize the ad content.

3.Soul星球 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-04-25-2020-06-19  2020-04-16-2020-06-19  2020-04-22-2020-06-19
Landing Page Link  http://play.google.com/store/apps/details?id=cn.soulapp.android  http://play.google.com/store/apps/details?id=cn.soulapp.android   http://play.google.com/store/apps/details?id=cn.soulapp.android

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Soul星球 are successful.

Soul星球 Creative Analysis: 

Soul星球 placed a Image ad in 2020-04-25-2020-06-19, and got 3 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Soul星球 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Tunisia,Palestine,Morocco...  Egypt,Philippines,Iraq...  Tunisia,Nepal,Palestine...
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Soul星球 has the best conversion in Tunisia,Palestine,Morocco..., and can advertise more in Tunisia,Palestine,Morocco... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Soul星球 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-25-2020-06-19  2020-04-16-2020-06-19  2020-04-22-2020-06-19
During  56 days  65 days 59 days 
Like  3  6  2
Share  1  1  0
Comment  1  1  0

Advertising effectiveness is a direct manifestation of advertising. Soul星球 ‘s Top 1 ad received 3 likes, 1 shares, 1 comments in just 56 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Soul星球, helping Soul星球 to grasp the ad data more clearly.