Top Ads on Sosh

Sosh Background Introduction:

Sosh, la marque sans engagement par Orange, réseau mobile n°1. Rendez-vous sur http://www.sosh.fr

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Sosh has been advertising and marketing on Facebook for many years. And Sosh has placed 115 of ads on the Facebook platform in the last month. In the past few years,Sosh has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Sosh on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sosh. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sosh.

BigSpy

1.Sosh Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Sosh  Sosh  Sosh
Page Categories  Product/Service  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Sosh Marketing Objectives Analysis: 

Sosh has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sosh best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Sosh Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Conditions sur Sosh.fr  Conditions sur Sosh.fr Conditions sur Sosh.fr 
Ad Copy Text  La Fibre sur le réseau Orange et appels illimités sur les fixes de 100 pays.  Frais de résiliation de votre ancien opérateur remboursés jusqu'à 100€  Internet haut débit sur le réseau Orange et appels illimités sur les fixes de 100 pays.
Link Description  Sans engagement  Sans engagement  Sans engagement
Website Link  ad.doubleclick.net  ad.doubleclick.net  ad.doubleclick.net
CTA  LEARN_MORE  SUBSCRIBE  LEARN_MORE
Text Word Count 78  76  90
Like 6  20  67

Sosh Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Sosh Top 1 ads got 6 likes. Sosh uses a sentence with the finishing touch title: “Conditions sur Sosh.fr”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Sosh shared 78 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sosh should continue to optimize the ad content.

3.Sosh Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-05-21-2020-06-18  2020-05-21-2020-06-16  2020-05-21-2020-06-14
Landing Page Link  https://shop.sosh.fr/box-internet?dclid=CLGv1J2v2ukCFQa7ZAods_oBlg  https://shop.sosh.fr/box-internet?dclid=CLGv1J2v2ukCFQa7ZAods_oBlg   https://shop.sosh.fr/box-internet?dclid=CLGv1J2v2ukCFQa7ZAods_oBlg

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sosh are successful.

Sosh Creative Analysis: 

Sosh placed a Image ad in 2020-05-21-2020-06-18, and got 6 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Sosh Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Algeria  Morocco,Tunisia  Lebanon
Language  Dutch  Dutch  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Sosh has the best conversion in Algeria, and can advertise more in Algeria in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Sosh Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-21-2020-06-18  2020-05-21-2020-06-16  2020-05-21-2020-06-14
During  29 days  27 days 25 days 
Like  6  20  67
Share  2  2  17
Comment  1  8  13

Advertising effectiveness is a direct manifestation of advertising. Sosh ‘s Top 1 ad received 6 likes, 2 shares, 1 comments in just 29 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sosh, helping Sosh to grasp the ad data more clearly.