Top Ads on Sorbonne University Abu Dhabi

Sorbonne University Abu Dhabi Background Introduction:

Sorbonne University Abu Dhabi is an Emirati university that benefits from the 760 years of experience of the prestigious Sorbonne.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Sorbonne University Abu Dhabi has been advertising and marketing on Facebook for many years. And Sorbonne University Abu Dhabi has placed 50 of ads on the Facebook platform in the last month. In the past few years,Sorbonne University Abu Dhabi has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Sorbonne University Abu Dhabi on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sorbonne University Abu Dhabi. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sorbonne University Abu Dhabi.

BigSpy

1.Sorbonne University Abu Dhabi Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Sorbonne University Abu Dhabi  Sorbonne University Abu Dhabi  Sorbonne University Abu Dhabi
Page Categories  Community College  Community College  Community College
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Sorbonne University Abu Dhabi Marketing Objectives Analysis: 

Sorbonne University Abu Dhabi has been operating in Community College for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sorbonne University Abu Dhabi best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Sorbonne University Abu Dhabi Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Join Sorbonne University Abu Dhabi  Inscrivez-vous à Sorbonne Université Abu Dhabi! Join Sorbonne University Abu Dhabi 
Ad Copy Text  Have you applied yet? join Sorbonne University Abu Dhabi. #sorbonneAD #ApplyNow  Saisissez l’opportunité ! Inscrivez-vous à Sorbonne Université Abu Dhabi! #sorbonneAD #ApplyNow  Have you applied yet? join Sorbonne University Abu Dhabi. #sorbonneAD #ApplyNow
Link Description  N/A  N/A  N/A
Website Link  www.sorbonne.ae  www.sorbonne.ae  www.sorbonne.ae
CTA  APPLY_NOW  APPLY_NOW  APPLY_NOW
Text Word Count 79  100  79
Like 2709  4156  2676

Sorbonne University Abu Dhabi Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Sorbonne University Abu Dhabi Top 1 ads got 2709 likes. Sorbonne University Abu Dhabi uses a sentence with the finishing touch title: “Join Sorbonne University Abu Dhabi”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Sorbonne University Abu Dhabi shared 79 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sorbonne University Abu Dhabi should continue to optimize the ad content.

3.Sorbonne University Abu Dhabi Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-05-02-2020-06-20  2020-03-22-2020-06-20  2020-05-02-2020-06-20
Landing Page Link  https://www.sorbonne.ae/landing-page/?utm_source=social&utm_medium=facebook&utm_campaign=enrolment  https://www.sorbonne.ae/landing-page/?utm_source=social&utm_medium=facebook&utm_campaign=enrolment   https://www.sorbonne.ae/landing-page/?utm_source=social&utm_medium=facebook&utm_campaign=enrolment&fbclid=IwAR2JXVY9Tt-DINrEiDkh69LVnrwyGWhOrs8rsgxndpuHYr3LXDZK_9bYT4Y

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sorbonne University Abu Dhabi are successful.

Sorbonne University Abu Dhabi Creative Analysis: 

Sorbonne University Abu Dhabi placed a Video ad in 2020-05-02-2020-06-20, and got 2709 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Sorbonne University Abu Dhabi Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Pakistan,United Arab Emirates,Turkey...  Algeria,United States  United Arab Emirates,Jordan,Pakistan...
Language  English  French  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Sorbonne University Abu Dhabi has the best conversion in Pakistan,United Arab Emirates,Turkey..., and can advertise more in Pakistan,United Arab Emirates,Turkey... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Sorbonne University Abu Dhabi Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-02-2020-06-20  2020-03-22-2020-06-20  2020-05-02-2020-06-20
During  50 days  91 days 50 days 
Like  2709  4156  2676
Share  46  370  46
Comment  108  420  104

Advertising effectiveness is a direct manifestation of advertising. Sorbonne University Abu Dhabi ‘s Top 1 ad received 2709 likes, 46 shares, 108 comments in just 50 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sorbonne University Abu Dhabi, helping Sorbonne University Abu Dhabi to grasp the ad data more clearly.