Top Ads on Somfy Polska

Somfy Polska Background Introduction:

Somfy- światowy lider branży automatyki i napędów do bram, rolet, żaluzji, markiz oraz rozwiązań do domów inteligentnych.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Somfy Polska has been advertising and marketing on Facebook for many years. And Somfy Polska has placed 20 of ads on the Facebook platform in the last month. In the past few years,Somfy Polska has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Somfy Polska on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Somfy Polska. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Somfy Polska.

BigSpy

1.Somfy Polska Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Somfy Polska  Somfy Polska  Somfy Polska
Page Categories  Automation Service  Automation Service  Automation Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Somfy Polska Marketing Objectives Analysis: 

Somfy Polska has been operating in Automation Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Somfy Polska best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Somfy Polska Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  N/A N/A 
Ad Copy Text  ????‍♂Zrelaksuj się i steruj urządzeniami domowymi ze smartfona Poznaj #inteligentne rozwiąza...  ????‍♂Zrelaksuj się i steruj urządzeniami domowymi ze smartfona Poznaj #inteligentne rozwiąza...  ????‍♂Zrelaksuj się i steruj urządzeniami domowymi ze smartfona Poznaj #inteligentne rozwiąza...
Link Description  N/A  N/A  N/A
Website Link  sklep.somfy.pl  sklep.somfy.pl  sklep.somfy.pl
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 122  122  122
Like 0  0  0

Somfy Polska Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Somfy Polska Top 1 ads got 0 likes. Somfy Polska uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Somfy Polska shared 122 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Somfy Polska should continue to optimize the ad content.

3.Somfy Polska Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-05-26-2020-06-15  2020-05-07-2020-05-25  2020-04-15-2020-04-23
Landing Page Link  https://sklep.somfy.pl/?utm_source=facebook&utm_medium=cpc&utm_cammpaign=broad_audience  https://sklep.somfy.pl/?utm_source=facebook&utm_medium=cpc&utm_cammpaign=broad_audience   https://sklep.somfy.pl/?utm_source=facebook&utm_medium=cpc&utm_cammpaign=broad_audience

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Somfy Polska are successful.

Somfy Polska Creative Analysis: 

Somfy Polska placed a Carousel ad in 2020-05-26-2020-06-15, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Somfy Polska Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  Poland  Poland
Language  Romanian  Romanian  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Somfy Polska has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Somfy Polska Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-26-2020-06-15  2020-05-07-2020-05-25  2020-04-15-2020-04-23
During  21 days  19 days 9 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Somfy Polska ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 21 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Somfy Polska, helping Somfy Polska to grasp the ad data more clearly.