Top Ads on Sochi Autodrom

Sochi Autodrom Background Introduction:

FORMULA 1 RUSSIAN GRAND PRIX Promoter

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Sochi Autodrom has been advertising and marketing on Facebook for many years. And Sochi Autodrom has placed 39 of ads on the Facebook platform in the last month. In the past few years,Sochi Autodrom has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Sochi Autodrom on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Sochi Autodrom. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Sochi Autodrom.

BigSpy

1.Sochi Autodrom Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Sochi Autodrom  Sochi Autodrom  Sochi Autodrom
Page Categories  Race Track  Race Track  Race Track
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Sochi Autodrom Marketing Objectives Analysis: 

Sochi Autodrom has been operating in Race Track for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Sochi Autodrom best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Sochi Autodrom Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Timeline Photos  Timeline Photos Купить билеты на FORMULA 1 ВТБ ГРАН-ПРИ РОССИИ 2019 
Ad Copy Text  -  1000-ый Гран-при стартует уже завтра в Китае! Уникальное ...  no setting
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Website Link  www.facebook.com  www.facebook.com  bit.ly
CTA      LEARN_MORE
Text Word Count 1279  636  0
Like 78  126  0

Sochi Autodrom Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Sochi Autodrom Top 1 ads got 78 likes. Sochi Autodrom uses a sentence with the finishing touch title: “Timeline Photos”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Sochi Autodrom shared 1279 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Sochi Autodrom should continue to optimize the ad content.

3.Sochi Autodrom Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-13-2019-04-21  2019-04-11-2019-04-21  2019-04-12-2019-04-21
Landing Page Link  https://www.facebook.com/sochiautodrom/photos/a.670313816348498/2337487062964490/?type=3  https://www.facebook.com/664264196953460/posts/2333261103387086/   https://f1.sochiautodrom.ru/?utm_source=ig&utm_medium=target_stories&utm_campaign=earlybird&utm_content=11-24.04.19&utm_term=-20%25

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Sochi Autodrom are successful.

Sochi Autodrom Creative Analysis: 

Sochi Autodrom placed a Image ad in 2019-04-13-2019-04-21, and got 78 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Sochi Autodrom Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Russian  Russian  Russian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Sochi Autodrom has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Sochi Autodrom Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-13-2019-04-21  2019-04-11-2019-04-21  2019-04-12-2019-04-21
During  9 days  11 days 10 days 
Like  78  126  0
Share  4  4  0
Comment  1  0  0

Advertising effectiveness is a direct manifestation of advertising. Sochi Autodrom ‘s Top 1 ad received 78 likes, 4 shares, 1 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Sochi Autodrom, helping Sochi Autodrom to grasp the ad data more clearly.