Top Ads on Smarter Nutrition

Smarter Nutrition Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Smarter Nutrition has been advertising and marketing on Facebook for many years. And Smarter Nutrition has placed 296 of ads on the Facebook platform in the last month. In the past few years,Smarter Nutrition has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Smarter Nutrition on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Smarter Nutrition. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Smarter Nutrition.


1.Smarter Nutrition Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Smarter Nutrition  Smarter Nutrition  Smarter Nutrition
Page Categories  Vitamins/Supplements  Vitamins/Supplements  Vitamins/Supplements
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  shopify

Smarter Nutrition Marketing Objectives Analysis: 

Smarter Nutrition has been operating in Vitamins/Supplements for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Smarter Nutrition best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Smarter Nutrition Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  InflammationFighter  Proven Plant-Based Immune System Support Clinically Proven to Reduce Wrinkles and Improve Glow and Texture 
Ad Copy Text  The Most Active Turmeric / Curcumin Available. Oil-Based Delivery for Maximum Absorption and Potenc...  The #1 Immune Booster. Smarter Vitamin D: Proven Plant-Based Immune Support ✅ Supports Body’s ...  Dr. Nancy explains the COLLAGEN craze and which types of collagen are best for what. Smarter Skin C...
Link Description  60-Day Money Back Guarantee  60-Day Money Back Guarantee  60-Day Money Back Guarantee
Website Link
Text Word Count 387  245  366
Like 13292  1382  43

Smarter Nutrition Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Smarter Nutrition Top 1 ads got 13292 likes. Smarter Nutrition uses a sentence with the finishing touch title: “InflammationFighter”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Smarter Nutrition shared 387 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Smarter Nutrition should continue to optimize the ad content.

3.Smarter Nutrition Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2018-08-06-2020-06-18  2020-03-26-2020-06-18  2020-01-31-2020-06-17
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Smarter Nutrition are successful.

Smarter Nutrition Creative Analysis: 

Smarter Nutrition placed a Image ad in 2018-08-06-2020-06-18, and got 13292 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Smarter Nutrition Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Israel,Algeria  Indonesia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Smarter Nutrition has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Smarter Nutrition Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2018-08-06-2020-06-18  2020-03-26-2020-06-18  2020-01-31-2020-06-17
During  683 days  35 days 139 days 
Like  13292  1382  43
Share  2786  756  7
Comment  1198  105  0

Advertising effectiveness is a direct manifestation of advertising. Smarter Nutrition ‘s Top 1 ad received 13292 likes, 2786 shares, 1198 comments in just 683 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Smarter Nutrition, helping Smarter Nutrition to grasp the ad data more clearly.