Top Ads on Smart Fit Colombia

Smart Fit Colombia Background Introduction:

La cadena de centros de acondicionamiento físico más grande de Latinoamerica!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Smart Fit Colombia has been advertising and marketing on Facebook for many years. And Smart Fit Colombia has placed 148 of ads on the Facebook platform in the last month. In the past few years,Smart Fit Colombia has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Smart Fit Colombia on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Smart Fit Colombia. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Smart Fit Colombia.

BigSpy

1.Smart Fit Colombia Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Smart Fit Colombia  Smart Fit Colombia  Smart Fit Colombia
Page Categories  Gym/Physical Fitness Center  Gym/Physical Fitness Center  Gym/Physical Fitness Center
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Smart Fit Colombia Marketing Objectives Analysis: 

Smart Fit Colombia has been operating in Gym/Physical Fitness Center for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Smart Fit Colombia best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Smart Fit Colombia Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Acompáñanos en la clase de Guillo Garcés y su hijo Santi para que aprendamos los mejores ejercicios para hacer en familia.‍  Acompáñanos en la clase de Guillo Garcés y su hijo Santi para que aprendamos los mejores ejercicios para hacer en familia.‍ ¡Entrena desde casa! 
Ad Copy Text  ‍‍ Clase virtual para los más peques de la familia  ‍‍ Clase virtual para los más peques de la familia  Sabemos que nos extrañas ¡Porque nosotros también a ti! Pero, ¡ánimo! ¡Nuestras clases siguen...
Link Description  N/A  N/A  Conoce los horarios
Website Link  www.youtube.com  www.youtube.com  entrenaencasa.smartfit.com.co
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 56  56  275
Like 81  99  8

Smart Fit Colombia Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Smart Fit Colombia Top 1 ads got 81 likes. Smart Fit Colombia uses a sentence with the finishing touch title: “Acompáñanos en la clase de Guillo Garcés y su hijo Santi para que aprendamos los mejores ejercicios para hacer en familia.‍”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Smart Fit Colombia shared 56 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Smart Fit Colombia should continue to optimize the ad content.

3.Smart Fit Colombia Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-04-15-2020-04-16  2020-04-15-2020-04-15  2020-04-01-2020-04-01
Landing Page Link  https://www.youtube.com/channel/UCeu50Q7nQyjSQHNz7nM9lLw  https://www.youtube.com/channel/UCeu50Q7nQyjSQHNz7nM9lLw   https://entrenaencasa.smartfit.com.co/?utm_source=FB&utm_medium=FB-IG&utm_campaign=COL_SMF_NA_NA_ENTRENA-EN-CASA_FB_FB-IG_MKT_REACH_CPM_MAR&utm_content=COL_SMF_NA_ENTRENA-EN-CASA_REACH_NA_NF-FI_DK-MO_BPS-TEST_VIAJEROS_MKT&utm_term=COL_SMF_NA_ENTRENA-EN-CASA_REACH_NA_NF-FI_DK-MO_BPS-TEST_VIAJEROS_MKT_ENTRENAR-EN-CASA-CLASES_VID

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Smart Fit Colombia are successful.

Smart Fit Colombia Creative Analysis: 

Smart Fit Colombia placed a Image ad in 2020-04-15-2020-04-16, and got 81 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Smart Fit Colombia Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Colombia  Colombia  N/A
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Smart Fit Colombia has the best conversion in Colombia, and can advertise more in Colombia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Smart Fit Colombia Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-15-2020-04-16  2020-04-15-2020-04-15  2020-04-01-2020-04-01
During  2 days  1 days 1 days 
Like  81  99  8
Share  22  23  2
Comment  7  11  0

Advertising effectiveness is a direct manifestation of advertising. Smart Fit Colombia ‘s Top 1 ad received 81 likes, 22 shares, 7 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Smart Fit Colombia, helping Smart Fit Colombia to grasp the ad data more clearly.